26 June 2010 ~ 12 Comments

Domain Development Simplicity

One approach to expanding a domain definition, coining a term, or fulfilling the promise of a type in domain name dot com url is making the site behind the name. Only the domain owner can make the website. They can choose any program they want and any function they want.The site can have no ads, some ads, no images, be mostly images, or feature text or minimized objects altogether, making a stylized web site statement.

Yet ironically, webmasters and domainers usually choose to make their next site look as much as possible like any other site they’ve seen!  Even more frustrating to creative minds, they tend to complement each other most fulsomely on the sites that look most similar to others overall! The opportunity to make a vivid, original and unmatched web statement all too often gets passed by in the eager leap to uniformity of web design.

<Sigh>.

A web site starts with the domain name, or earlier. Writers and webmasters can be putting content “in the can” before they acquire the right name. Editing the database for keyword density is simple when the base domain name is finally acquired. Keywords for passion projects ten to serve each other well in complementarily topical websites.

Then it’s time to build the site. Constructing a landing page and additional pages can be daunting, thus the need and function of the site plan is introduced to the domain development process. Just some simple compilation and research and signing up for RSS feeds can fulfill a website with basic information. Domain domainance occurs when webmasters take web development to the next step.

Hosting company accounts can be fantastic (Fantastico!) resources for ideas. Using open source applications and web site HTML templates can speed branches of a site plan to web published completion in no time. Fantastico web applications can provide easy access installation and tutorial assistance for jump start administration for qualified users. Time spent fiddling with file trees and HTML skeletons can go toward the site’s content and promotion.

The secret to utilizing open source applications properly is fulfilling their promise by adding original content at regular intervals. Templates should be the starting ground for a website, not the finite end or finish line. The site plan should show a way for the author of the site to communicate directly with visitors, usually a blog. Blogs can be completely keyword dominated or barely topical, according to the author’s mod, resources, and schedule.

Web links should be framed so interested topical visitors can take their intellectual inquiry or journey of web discoverability further. Web link exchanges will come from motivated webmasters who want to mirror the appeal of your site to theirs. Features off the front page or located elsewhere should have “signposts” allowing visitors to navigate thataway. Visitors to any  website are always looking for “something to do”.

Web sites often come across as grudging efforts when the sky is really the limit. The internet does not charge for more links, better text, and more quality resolution images! And focusing the ongoing attributes toward more specialized and niche elements that capture SEO researchers can’t hurt. Webmasters should appeal to acquaintances for frank assessment of what the site signals to them in terms of next step activity and clickthrough behavior.

Constant pruning and editing of the website HTML and code  is required for the contemporary SEO optimized site. Upgrading every feature, from meta tags to picture frame dimensionality should be given some careful attention. When a visitor “arrives” at the website, what gives it curb appeal? What makes the site visitor say,  (in the words of Tiny Fey of NBC’s 30 Rock), “I want to go to there”?

The site should provide a way for users to access downloads or other dense information without site lag and dragging page rendering times. The web site should provide an outlet for visitor-to-visitor site participation and exchange of ideas and responses. There should be enough content and detail to tempt visitors short on time to bookmark the page and check back, or save it to their hard drives for offline perusal.

A new site launch is a large project or an itemized task, depending on skill level and enthusiasm.  Bringing fulfillment of a website for a new domain name is the challenge. The domainer has his hands full getting the site up and running, but with attention to these above mentioned details the webmaster for any domain based site launch, and/or the domain name owner,  can feel comfortable their efforts will not be amiss.

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23 April 2010 ~ 2 Comments

Offering Interactive Participation

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Many Internet websites are flat and static destinations that brief the viewer on the same ads and text blocks they could see at a hundred other websites easily.  The key attractor to a site has always been giving the visitor something to do.  Use the domain name as a hint. But what if a domain owner elected to offer some options for the online browser to interact with the site?

1. Change a Color of Theme/Skin

Multiple themes or skins should be provided for users who enjoy the site but prefer dark black,  white, red or gray sites. If you want readers to stay and absorb your content, give them an option to change the feel of the place. Interactive participation means options for users and visitors to choose from to customize their experience. Search for themes using keywords for your application.

2. Join a Chat or Talkbox

These features can give visitors a quick way to get involved. Interactive chat allows visitors to the site to treat with the other visitors. This window forms new textual interchanges of information and points of view. Scheduled chat can make up for slow traffic volumes and allow overlap visitors to socialize. Logging in and registration may be viable options. Use this as an opportunity to include SEO tags and keywords integrated into the chat text.

3. React to Changes or Updates

When editors make changes to a site, they will want to alert visitors and poll them for their opinions. Make sure a button or arrow notified visitors of something new. Find ways to promote the domain name as a press release or news item elsewhere or as a newsletter bulletin. Changes in a site mark a progression from a launch version to an updated version. This shows a concentrated strategy on the webmaster’s part.

4. Release a Puzzle

A new feature such as a puzzle or a themed game can make visitors note to drop by the site once more. Newsletter announcements of such features make a site garner return traffic. Publishing features like dot to dot coloring activities for kids or scalable poster art in high resolutions for users to publish make a great site calling card. Tag the downloadable file with keywords.

5. Issue a Quiz

A humorous quiz is a good way to get your content published on other sites with a link back to the target originating site. Posters with any degree of fidelity will likely credit back to the source, which serves the SEO purpose of link spreading internet wide. Notify likely sites or webmasters of this feature. Incorporate keywords into questions and answers.

6. Outline a Survey

Survey results can become a very topical subject article and provide content to article directories while authoritatively linking back to the source. Survey results are scientific research that can release as a press release or raw data source for other bloggers, web aggregators, or scientific journals. there can even be a categories of surveys with data for bloggers to reference online.

7.   Trial Offers/Access

Provide trial membership of a site or an opportunity of belonging to a paid membership for a game, service, or continuing access to media. A trial membership can allow a web visitor a taste of the benefits of a paid service without monetary commitment. Even the formation of a listings aggregation of sites makes a quantifiable site. Sites that are a directory of links providing access or media for download can be a huge traffic aggregator. Save your browser search typing and research time and they will bookmark your site.

8. Coupons or Freebies

Access codes, discounts,online coupons or printable bricks and mortar coupons or offers are one of the most avidly searched items on the internet today. Make your site one of the ones visited by users wanting to get percentages off or bulk discounts at retailers online or in restaurants and stores.

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