23 May 2011 ~ 2 Comments

TV Domain Name Sites

Every domainer right now should have one TV site. If traffic is the elusive gal of a certain domainer’s entire portfolio, the TV show site is one that has the best possibility of buzz, word of mouth, and has a long shelf life as the TV ad DVD streaming media will support an enhanced audience for the site with every day that passes. A TV site is a great mobile attraction for brief visits.

I don’t mean just a dot-TV website or even a site with TV in the name, although this might help. TV shows are the drug of the masses, the ongoing serial that everyone follows at one time or another. Every type of personality in the human spectrum has a certain TV show they like to watch. And today with satellite television and global access to worldwide channels of sports, entertainment, and reality TV, the menu is bigger than ever.

The catch is, nobody has time to watch even their favorite shows anymore. Maybe their Tivo doesn’t work right, they tape over it, or they just never have the time to find out what happened in the last episode, season, or year of a character arc or an entire TV show storyline. And many sites with barrels of written content don’t link or index the site properly, making research impossible.

Happy fans are those TV show followers who find entire character pages with links to episode summaries and updates. These can be bookmarked for easy reference when waiting in line at the bank or getting lunch. If a site is well done, an end user might introduce it to others who want to know where the summaries and recaps are located. Traffic is not only site surfers, make no mistake, the cast and crew of television shows know what websites have their shows featured.

There are a lot of creative directions to go when composing a TV fansite. Mobile users may want to see the best lines from a certain episode, or take a quiz to see what character they are. Maybe the top rates scene in a collection of Youtubes, or the links to the best fan fiction youtubes might amuse site visitors who already want content on certain shows or characters.

And domainers enjoy an advantage because many media companies have yet to finalize the purchase of the domain name for a certain TV show before launching it on broadcast stations. Domainers can control linking and theft of copyrighted material by changing deeplinked passages and container builds so heritage content links will not work. But these types of links can furnish SEO value over time.

Why do Google searches occur for television shows? People are looking for missing details and information. A lot of random distractions can cause key words or dialogue to get missed. They may not know anyone who watches a particular show, or they may simply enjoy comparing what a reviewer thought was important versus what was impactful in the episode to them. Missing even one commercial break and significant exchanges of dialogue can rob a viewer of key developments in their favorite show’s universe.

The Internet is a fantastic tool for catching up on what happened on the part a viewer missed, the beginning of a show they walked into late, or imply to research back episode by episode to discover the storyline of a character they find interesting. Interactive features on such websites like trivia quizzes, popularity contests and storyline polls can allow a one time visitor to interact with past participants.

A lot of viewers miss parts of the television show due to an inopportune telephone call, a crisis with the children, or simply fall asleep before the end of the show.It is aggravating to miss part of a conclusion or not have time to get to the conclusion of a episode before even webisodes go off the network’s website. Thus the search engine relationship of the TV based content is necessarily even more critical than usual.

The internet is a quick way to catch up or catch a missed episode. Fans of a show may want to find out what episode a certain thing happened in to buy in via Amazon or Itunes. And when these sites have their free offers online, such as the Series Finale of Smallville, which is currently on Itunes free, these can be great value-adding links.

In discussion of the TV show friends will say they missed the episode where something important happened, or when key characters had arguments, fights, or emotional scenes with significant outcomes. These keywords can be some of the most SEO friendly keywords a TV based website can have.

This is where domainers can reap a tidy profit. Making one website about a TV show is easy. The mistake too many TV websites make is that they try to be all things to all shows, and cover too many shows, on too many continents. Sites about TV shows  which extend the experience of enjoying the show when no new episodes are on can really show traffic spikes during television breaks and the hiatus in the entertainment industry shooting cycles.

Concentrate on one television show, the key actors, news updates and interviews with those stars, and all kinds of media bytes and video, image and sound media that can make an interactive participation destination for the fan of any show.
TV websites can furnish a viewer with an opportunity to get to know characters, catch up on recent episodes, watch clips or see important scenes, or get a shortcut to quotes of the actors or hints about upcoming directions for the show. The mobile landscape makes the content on a  TV related website much more bite-sized for quick readable Twitter blasts or communications with members. And thus, more optimized for every demographic mobile device site user or web visitor.

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05 December 2010 ~ 2 Comments

Owl Tube

The Domain Owl has been watching how Viacom is treating the YouTube matter. Sure, YouTube started out with the best of intentions. People scrupulously followed the rules. But then things changed. The mass of uploaders was impossible to police and bottlenecked the very fluidity of rapid dynamics YouTube launched the site to encourage. Onward rolled the subpoenas.

Everybody and their brother knows that once YouTube members started uploading pieces of movies, and scored fan videos, the gloves were off and billions of illegally copyrighted sequences were online. But instead of learning what the public wanted, copyright holders went screaming to the authorities. They demanded that YouTube comply with copyright laws or be shut down. YouTube stayed up.

Wordtracker Customers Get More Visits to their Websites… Find Out How.

In a world where digital video, desktop publishing and independent movie making run rampant, the studios and the corporations decided that file codecs and lashings of wealth were more important than imagination and website participation. In a world without the internet, they would have been right. But that world is gone, and the laws that governed it are out of date.

But the Internet is here. Digital manipulation of files for commercial purposes and uploading for illegal download are not the same thing as making a fan based video for fun and uploading it for friends and browsers to enjoy and comment on. But companies like those suing Viacom would prefer to control the content people use and enjoy even in their own homes and on their own computers. The law does protect them, to some extent.

But using copyright law to prevent the creation of fan videos and new media products rendered by wit, imagination and artistic creativity is wrong. It’s like living in a Nazi state where the origin source and form must equal an equally palatable end product. Companies like Viacom want to encourage growth and differentiation instead of control of that end product. And thing is, on the World Wide Web, they can’t control other people.  That genie is out of the bottle.

If companies like Viacom had keyboards for hire in the tens of thousands churning out fanvideos and uploading them onto a content controlled channel, that would be one thing. They could then claim that the abyss between individual art and corporate warez has been closed. But no such effort has taken place. If entertainment channels provided all the entertainment people wanted there would be no viewers per hours versus the extant millions.

But YouTube users are using their digital cameras to film an episode of Glee crosswise off their screens. How can that threaten a billion dollar corporation? The Internet opens up vistas of creativity (not the Windows kind) that a company like that would never dream of.  And once those pictures images and sounds and ideas are in the minds of millions of viewers, they can’t control the use of it, only the resale of it.

YouTube shows ads while content from other media and other creators shows. YouTube derives compensation and consideration from sponsors, created by the volume of users. A dalliance with the idea of a paid YouTube fee enraged copyright holders and studio entertainment behemoths even more. How dare once cent of revenue anywhere on this existential plane be exacted without their cut?

I read in the newspaper a few days ago that Viacom was challenging the judge’s interpretation of the law as it read in some clause in one of hundreds of contracts to govern these matters. Frankly, the language and terminology have obscured the issue by now. YouTube is a fact. Find out how to make money out of it or get back to work.

What I’ve never seen any of these studio companies do is launch a challenger for YouTube, even though they own the copyright to the material YouTube can’t use! That would be the way to go. But right now Hulu, Guba, DailyMotion and others own that space. And domainers trying to figure out what is legal and downright plagiarizing would have a better purview.

Until the movie companies can decide on a universal thin client with working download parameters (like Itunes) the online users will shape and visit download sites like the Pirate Bay. And justice doesn’t move swiftly enough to capture the lightning changes of forwarded masked domain urls and scripted squeeze pages. Frankly in my opinion affiliates should be tasked with reviewing what site content they pay revenues off of. Honest domainers would come out clean in that wash.

The Google-owned era of YouTube does show videos taken down due to copyright. To find the same level of creativity must one launch a pirate Tube on a dedicated server? With Google purchasing Widevine, bailing on Groupon, and getting scrutinized the EU, they’ve got enough to worry about. Viacom could find a better use for that money. Try paying some artists better fees or funding some films.

What is really happening is that one company wants to be paid because they missed out cashing on the Internet. At this time one would think they would move on and stop trying to turn back the clock. That way the internet and domain name developers could proceed along their chosen paths without Plan B and workarounds for whatever lawsuit YouTube is involved in this week.

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12 July 2010 ~ 41 Comments

Developing Video Content For Your Website

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Domaining an app is the hottest web development move out there. A happening domain needs Tube support. Youtube.content can be developed and produced using simple tools online. The video media format can be packaged by a multitude of resident system applications, freeware obtainable online, and custom retail video editing software.

Domainers can try their hand at helming projects which a wide variety of users will see. Endorsement of the material can lead to word of mouth and end user referrals. New apps are churning out like wildfire right now for new devices like the Ipad and portable handheld and gaming sites too. Video slices or “tubes” can be embedded easily with tags and captions to create an interactive site that gives visitors something to do.

Domains can hold whatever custom content their webmasters decide upon. these can be coaching tutorials, screenshot by screenshot demonstrations, videos, narrated audio slide shows and other media. The affiliate offers can be blended into demonstrational material that encourage visitors to click on ads. Domain keywords can be emphasized with video images and image tags reflecting actual content.

A website authored by a domain holder can be optimized for site SEO and traffic statistics. The content can be tagged as a how-to video and also as educational, occupational, and promotional. This type of material is readily discoverable and very searchable. The ease with which these types of videos can be made and uploaded is a result of the viral video phenomenon sponsored by YouTube’s popularity. Desktop microphones make any webmaster a narrator.

The domainer who promotes their website using coaching video, how-to methods, tips and tricks, shortcut techniques and screenshot demonstrations has many advantages. The webmaster can decide what words and narrative text and captions get featured, presumably keyword-rich and SEO optimized. The domainer can set up complementary sites and link them together.

A site plan which concentrates a density of words and themes in the content around the site domain keywords will be successful in aggregating visitor traffic. Referrals to the coaching material will also get linked to from forums, online bulletin boards, and member communities of the subject topics. The site plan can outline the key steps in each “lesson” and provide yet another spoke in the SEO discoverability wheel.

Beginners making videos and slideshow media can sketch their plan using Powerpoint outline view notes or slides printed out for jotting down ideas. Screenshots can be defined into surgical coaching material by making highlighted areas using Paint and the selection tool with the colored outline box delineating the referred-to area.

Webmasters should provide how-to content by asking and answering questions about the process or technique involved. What kinds of people will be viewing this presentation? What kinds of language and images will they respond to? What general references and specific details will they expect to see? What kinds of action need to be demonstrated, and how does this fall in with the overall site goal?

Uploading video concoctions to YouTube assist in server hosting costs and allows the domainers to build a site channel that refers YouTube surfers back to the target web site. One key draw for site visitation is to allow continued searchability of the video at YouTube and then cover the video space with a link to the destination website. This brings fulfillment oriented site visitors.

But by hosting exclusive video,  a webmaster can originate valuable content. By authoring original programming they turn their domain name into a brand and their website becomes an advertising portal that turns into a channel. And video channels quickly become very sticky websites with a ton of buzz, just the thing a domainer likes.

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04 July 2010 ~ 5 Comments

Domain Revenue Pathways

As I surfed YouTube today,  I realized most of the precursor advertising videos leading into my chosen Tubes were identified by domain name brands/company names.  It is now officially sanctioned that a domain is a destination experience, like a television show or movie screening, yet more instantly accessible. This was the outcome of a domain name purchase.

This should not have been a shock, but I realize what a far cry the web had come from the day when people had to be educated about the way domain names work. Seeing the blithe application of a video commercial segment produced strictly to promote traffic to a domain shows the transformation of the web into its own self-marketing instrument.

Granted, not every company or domainer can afford to pay YouTube advertising or affiliate promotion costs, but the rising popularity of hosted video sites and lead in video sponsors gives every domainer hope that with self produced video the possibilities for marketing are endless. The matching of likely business names for urls with popular YouTube watching habits should be obvious.

YouTube creates it own market for domains. For domainers who hesitate to commit to any of the known invention niches and established domain markets, this gives food for thought. The popular types of YouTube videos fall into several recognizable categories. These are generally product promotion, How-To videos, entertainment or movie or broadcast product uploads, fan videos, and “infomercials”.

At YouTube the line between these category niches are fantastically blurred. A product video can seem like an infomercial but be produced like a music video. Fan videos can be made to look like “unreleased’ feature films. Promotional material can seem hokey yet effective. The SEO of Youtube material is high. Discoverability for a product or keyword topic in the video category for search engine results if very good.

The range of quality ca be high definition pro edit values or PowerPoint slides superimposed on a black field. This means any level video producer for any domain remains competitve and viable as their own content producer. Uploading videos on YouTube is very simple and allows SEO keyword addition right into the mix. Thus the beginner can start advancing their SEO results with any YouTube entries or efforts at domain marketing.

By using rudimentary through advanced level video and slide presentation formats, a video commercial for any domain can find its way to new online viewers and Web travelers. Humorous, faux dramatic, text- based, audio narrated, and classic commercials as well as coaching videos and instructional material can now be broadcast to potential buyers, visitors, and users free of charge. Only operator disinterest caps the opportunity.

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24 May 2010 ~ 7 Comments

When Hosting Matters

What matters most in a domain that becomes a website? To a domainer it is easy to state the most important criteria when building a website. The hosting company. Because without the juice, the bandwidth, the psychic and electromagnetic energy driving those page rendering and HTML pages, the viewer has nothing. Without robust hosting, the website disappears. Literally.

Today I watched the finale to LOST on ABC TV. The series finale. That is, I tried to. Six years of mystery enveloped in a solution of two and half hours of television. But ABC must be low on cash, because the streaming LOST video kept stalling. The picture froze a lot. I spent six hours watching about twenty five minutes of fractured “LOST” video. The timelines and independent start sequence operability was nil. I have watched about half of it. By 3 p.m. I gave up.

This stalling and lack of prompt online response is what will fuel a thousand or more rogue LOST video streaming sites for one of the most rewatchable and searchable video episode of television for all time. Any domainer with a video hosting capable hosting account and the ability to embed YouTube or other video format sequences that has a LOST or TV related website up that will snare thousands of page views hourly from around the world.

Many hosting company service levels fluctuate from month to month year to year. But video content is one of the most watchable and linkable data bits a webmaster can add to their blog or website. Video content from “Lost” will be attracting viewers and researchers from search engines around the world for months and years to come. Happy “Lost” domainers will be seeing monster Adsense reports very shortly.

First to market gets the gold. This is still true online. But when faster is measured in milliseconds, hosting speed counts. The entrepreneurs are the ones making fan videos and splicing the video scenes into easily watchable and loadable LOST snippets. Those who invested in ‘Lost” names are reaping huge traffic rewards right about now. Their minimal site design and density of keywords is hitting the best market of LOST fans now than will ever be present anywhere.

The TV and film entertainment scene is a constantly changing domain market. For domainers who have no hosting accounts or less than robust hosting support, their domain related website development looks  grim. When a website has that much resistance to loading, Houston, we have a very big problem. And it’s not just “Lost“. It’s the Desperate Housewives and Grey’s Anatomy shows as well. ABC should be known as a tech company and a brand that can get ‘er done.

Not.

I must have seen the “hosted with limited commercials” message about a hundred times. What it should have said was “Shown with limited hosting and best speed to commercials.” A reasonable person might ask, why make a site where video will be hosted that is being shown on the network broadcasting source of that show? The above comments tell the tale. The originating network isn’t interested in supporting the video, just hosting enough bandwidth to load commercials.

Enter the domainer.

Soon the network will move its rotation of live LOST episodes to the back burner, to sell them on DVD. Then the DVD LOST extras market and video clips sites will heat up. Youtube   and the other streaming sites will enjoy that bump in traffic and searchability as well.

That’s the long game of domain site hosting, keeping relative content up with search friendly discoverability for years. When these sites are stacked up inside one hosting account, the profits total real money. Connecting the domains and cutting together the clips makes a film or TV themed website grow. And the visitor fanbase will always have something to say.

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13 April 2010 ~ 2 Comments

Building the Convergence Domain Site

owlblue

A lot has been said about convergence, most of it centered around the internet and its ability to bring people and  dynamics together in new ways. but the intentional folding together of multimedia types , information, and a front end platform with optional browser participation is the ultimate in domain promotion and website architecture. Reaping the benefit of and providing avenues for online convergence is the right and privilege of any domainer with a hosting account.

Video is a popular application now being used on almost every website that can find a reason to put it there. But why host a video feed, and what does it do for the website’s profitability? There are now Internet browsers online looking for continuous video feeds and YouTube channels to run continuously about topics and items they care about. They want video, and they wants substance.

Websites and their formation were originally constructed around a central idea: the website should solve a problem. So the aggressive domainer-turned-webmaster should be looking for problems to solve. What is the most common problem we (and the people we know) are concerned about?  Tech glitches. Wouldn’t it be nice if you could quickly find a website with pertinent solutions to your device questions?

Go on a Google hunt for results and see how far you get. Due to aggressive site optimization, repeated terms for items like netbooks, air conditioners, remote models and even GPS devices may not be the right websites with the quickly accessible glitch fixing information. Even when the answers are located at the Microsoft website, the expectations on the consumers to absorb vast quantities of technical prose are unreasonable.

Consumer Reports polled 13,000 subscribers about tech gripes. Computer errors, cellphone issues, and incomprehensible manuals were cited as irritating tech errors. And consumers also complained about GPS, television and digital camera issues. Creative domainers and clever webmasters can achieve discoverability dominance in the SEO stakes by crafting websites that answer tech questions in the plain English normal humans use.

One year ago in Portland, Oregon, I was sitting in a bookstore  booting up my laptop. I must have pressed something unintentionally because the Toshiba laptop could not pick up any Internet signal. Polite laptop users at the next table allowed me to search Google for answers using my model number. No diagram to the “hidden” internet switch was found.

Just watching a video showing how to find a hidden Internet switch on a laptop can save a new netbook owner gray hairs. Only one website had a result for precisely this set of words. This information is nowhere in the manual, in no diagram, and frustrating referred endlessly in the “help” section as if the universe already knew about it. All gadgets have this risk.

Consumer Reports asked a survey group about frustrations with current and evolving technology and to report what their most common frustrations were. Some people actually consider tech reports, tech reviews, tech tips and tech solutions entertainment. Tapping that audience is key for the digital convergence domainer. Optimizing the site, organizing the content, mapping the feeds, and choosing the affiliates become very strategic and easy to plan.

Many domainers may feel like this kind of site is too much work to produce. They may weight the return against possible profits and suppose that no volumes of visitors will participate at the site can make it worth their while. But what they forget is that these users are looking for a site that shows them how to manipulate and exploit their consumer technology.

Graphics and animation, humor and tutorials, cheat sheets and step-by-step how-to instructions are very hard to come by in the dry, almost unreadable manuals available from the vendor. Even bookstore versions are hardly meant for quick reference and ‘fire and forget” problem solving. Massing links and organizing a directory to the best online solutions site could maximize a minimum domain name purchase outlay in a few months.

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02 April 2010 ~ 10 Comments

Site Promotion Avenues

owltv

If you want to promote your website and build value in the domain url, seeding the domain name across the web is necessary. A list of web establishment projects should be part of any domain marketing plan. Itemizing a long list of chores to set up a web presence for your website elsewhere than the actual url destination is critical to establishing that domain online.

The goal of most domainers is to boost value in a domain name to resell it. By the time you post a listing for your domain name, adequate multiple platform website promotion should have taken place. The strategy should be part of the domain promotion business plan. The plan should have a timeline for milestone execution and a record tabulation of page ranking weeks and months after the action items recording changes web presence measurement.

I had a colleague email me last week regarding promotion of his web venture. He wanted to know what was the most popular teen site online. I was flabbergasted he couldn’t Google it for himself. If you are designing an app for the teen market, you should know at least one blog before launching it.

Furthermore, he seemed to be thinking in such a narrow channel of promotion that only one blog announcement was necessary to bring tens of thousands of visitors to his site. Well, sure if the blog or site has that kind of traffic. But an ad or blogvertisement on such a site would cost a lot of money.  No mention of a budget could guide me to a specific range of recommendations.

Often overlooked is the Craigslist website for url promotion. Craigslist can get abused for this and has a set of security safeguards in place to block spam. But if the webmaster has provided a legitimate opportunity at the url destination, the Craigslist posting will be legitimate. Craigslist has geographically specific or online opportunities that will feature key details of your site offering onward for months.

YouTube is a path for site promotion often taken when site masters use slideshows, makeshift videos, fanvids, clips and even feature indy cinema hot off the digital recorder for content. Meta tags and information mean a site within the YouTube membership is promoted. Using the first part of a great clip and continuing it at your site brings……visitors!!!!

YouTube is never better exemplified than the  guy video product of WineLibraryTv.com, narrated by Gary Vaynerchuck. One guy, one video camera, one voice. This guy has made himself into a brand using nothing more than free resources available to anybody. As of episode #841, Gary continues to use his passion and knowledge of winemaking as a site and business promotion tool.

The way this guy has exploded his passion for wine into a 700 plus video product is amazing. That’s like a month of miniseries by one very entertaining New Jersey wine guy. His no-holds-barred high energy style just sells and sells. But Gary’s secret is that he makes the hifalutin’ world of wine accessible to any wristband wearing New York Jets fan.

Facebook is a way to market completed products ready for vending, but only if they are perfectly ready to be sold and the Facebook user groups is an addition to whatever advertising sales and marketing is elsewhere going on. using Facebook is an excellent revenue stream producer as long as dependence for an entire web launch does not rest there.

Finally, there is the Alexa site tool. Online there are few web launch and representation tools for traffic as widely referenced for all sorts and levels of domainer and web user than Alexa. the snapshot, traffic measurement tool, and website meta tag listing data is invaluable. Sketching the Alexa profile should be first on any webmaster’s domain development list of chores.

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25 March 2010 ~ 9 Comments

WTF is the new domain craze? Dot-WTF?

Owl on Beach web

The domain sandbox always has new opportunities on foreign shores. The explosion of foreign country codes has new and existing domainers watching the auctions and the forums to see where profit taking could happen.

Right now the geo market in the space between Fiji and Samoa looks hot. The collective of Wallis and Futuna is ready to launch its ccTLD.  Two island geographies encompass three French Polynesian tropical island kingdoms.   These three kingdoms of domain entity are oriented under a potentially lucky domain star.

It came to my attention today that the Polynesian island realm of Wallis and Futuna was launching the registry for its country code .wf.  One of my blog colleagues details this release at Domaingang.com.  While the chief impact of the dynamic is the underwater nature of most of the country, the monetary value of the domain possibilities are more than seaworthy. Perhaps the dot-wf tag has meaning for some.

I then started thinking that if they added one island, one tiny dot to the barely sea level Paradise, and named it “Tahlia”, for example, they could have the registry dot-wtf.  The meaning of the name Tahlia is ‘Dew of God; female lamb’. But the noun “Terra” could serve just as well. But any number of Futanan terms could work too. Perhaps a name to commemorate one of the kingdoms.

The wonder of words, of language, is infinite. Just by supplying one more entity the capital letter T could deliver a tidal wave of value crashing over this landing strip of a country. A banana republic of names might sprout up. Right now there is mostly white sands, churches and pigs crowding Wallis and Futuna.

Wallis, Tahlia and Futana as a nation could grow their export sales by 15% of the current monetary level. The current GDP per capita is about $12,000 US.  The “underwater” appellation is indeed more than a jest, the highest point in the territory is Mont Singavi at 765 meters above sea level.  But additions to the land mass could happen if an Internet boom rushed more CPC French currency into the island enclave.

Is anybody letting the Polynesians sitting on the beach of this fact? The island territory nation could have a gold mine on its hands if the ccTLD is manipulated correctly. Somebody smart should get a charter plane to the Futana airport and check out the local business men, possibly at Lake Lalolalo. Cannibals and Catholic churches stud the colorful island past.

No other opportunities will be cropping up for Wallis Futana soon. Current Wallis Futana tourism bemoans the lack of fresh water. The tour guide features churches and discos, but it read something like the description of Marlon Brando’s personal island, with logistics and supply problems that make habitability an “adventure”.

I believe the sales for domains ending in .wtf are endless.  WTF is instant slang loosely translated as “what is this and why? (emphasis)”. This may be one of the most easily recognizable and easily translatable phrases in the English language worldwide. Put any word in front of “wtf” and you have an idea, and a reaction.

The obvious keywords or any video tag instantly becomes a domain, a brand, a trademark, and a destination. The type-in traffic possibilities are astounding. Everybody could entertain themselves incessantly looking up the clever workings of ‘noun’ or “verb”. wtf. It translates into any language. Image tags could leverage search traffic infinitely and repeatedly.

Ironically the correct term  for the island state is (French) Collectivite d’outre-mer (COM) or French overseas collectivity.  technically, Wallis Futana is already a “COM”. That’s domain karma like I’ve never seen it. The online land grab for .wtf names might tilt the axis of the earth. The potential for video based sites with Youtube or other video clips is limitless.

Such names and sites would be inordinately discoverable. But is geographic manipulation of nations really legal for online real estate name development? The online domain name population is ready to buy. Presales could bring the land mass of Wallis and Futuna above sea level. So, how many Polynesian speaking domainers are now occupying office space on Wallis and Fortuna?

The only bank in Wallis and Futana is a division of BNP Paribas. The merchant marine furnishes fishing rights to other countries as export sales,  and the .wf development supposedly is suspended in favor of the .fr and .nc (Nouvelle Calédonie) data codes. Nicholas Sarkozy is titular head of state.

If the business men of Wallis and Futana might implement the renaming of the region or the locals might vote it into place, the communication costs, transportation facilities, and other civil resources  of Wallisian and Futanan life could skyrocket. The real estate land grab for .wtf might build (another paved) airport, a health system, schools, and jobs.

Does anyone have the guts to make it happen?

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14 March 2010 ~ 0 Comments

Domaining Your Passions

owlsinlove

Are you missing out on tens of thousands of page views a day? Here’s a way to correct that.

From some comments I see my previous essay about making a website to capitalize on fanbases of the video community wasn’t quite descriptive enough. So today I will break down the details of TV/Movie cinema fanbase fansite model. The example is a website chronicling the love of two fictional doctors.  Two actors, Sandra Oh and Kevin McKidd have created this frenzy.

After discovering the glorious story arc of Dr. Cristina Yang and Major Owen Hunt in Seasons 5 & 6 of Grey’s Anatomy, I went on a Google tear looking for story summaries, character descriptions, dialogue quotes and episode descriptions. Discoverability was all over the place. people were sharing links and checking out sites talking about their favorite romance duo.

How do sites make money with this material? Because when fans get rabid for more detail, more video, more discussion and more information they will keep Googling and Googling and Googling until they find the right site. They will scan hundreds of Youtube videos to find that one scene, that one bit of dialogue they’ve missed.

ABC even has promoted a webisode of Kevin McKidd playing guitar at Joe’s, the bar where the Seattle Grace hospital hangs out. Fans comment back and forth, and comments and emails between fans on Youtube  fly at light speed. Any new website and material will get look-see visits from fans from the Youtube community alone. The shout out of a website can last for years when people catch up to the shows.

There are literally hundreds of videos made by fans about this couple and their romance on Grey’s Anatomy. Those are visitors and fans who could be flocking to your website. Now substitute in your favorite movie or TV show, and get going building a blog or forum introducing new or updated material. Use episode numbers in the Youtube algebra like 5X 3 meaning Season three episode 3.  or the “damsel in distress” title.

Keywords include typical phrases from the show like “dark & twisty” and the names of the characters and quotes from favorite scenes. These search terms and keywords are the shorthand that fans speak and use to find new sites. Building a site with all the easily researchable information found on these sites. The music of key episodes and overlying lyrics during key scenes are also related content in high demand.

Making the image filenames search terms, using links to videos and fan sites, and updating the site will feel like fun, not work. And if you can get a great domain name that is now copyrighted you can keep clear of the trademark material mess by not vending illegally obtained video files and citing non-ownership of the trademark names and characters.

This actively searched material will find referrals in the fan community if it’s worth a darn. And then your stats will bloom, like the flower of young doctors in love.

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13 March 2010 ~ 22 Comments

Video Name Opportunity

filmreel

Looking for a tech domain name to invest in? Look at video names. There’s a reason the online video streaming market is hot right now. But it isn’t the reason you think.

In the past 5 years, websites like Hulu and Guba.com have moved from hijacked video sites to main portals for overloaded network websites. These destinations now have flashing HD signs and bright mainline advertising commercials too. If you’re looking for free television content that is delivered in video, many such sites have partnered with the big broadcast networks to provide access to the vast catalogue of shows on demand.

The problem has been historically that the thin client software like that used by Cinemanow.com and Blockbuster and Netflix can’t protect the security attributes of the video files. Youtube playlists can stream a television show or entire movie that will load as you watch. Itunes claimed to do it better.

But if Youtube is the unauthorized video “ham” site, why does it load so much faster than paid subscription video download sites like Itunes? I have waited more than double the amount of airtime for Itunes to download two episodes, and the estimated wait time is 5 to 6 hours for each file. That’s after cutting the bloated HDTV version from the download cue of each ordered show.

I can access the DivX files online in one tenth the time, thank you very much.As the legal owner of these video file copies I can’t access them to watch in less then a half day? That’s not a winning app, Apple.

ABC TV has live Grey’s Anatomy video, but it only rotates a limited roster of shows.These same videos are showcased at IMDB, where people go online to check video and movie facts. But I’ve now spent a few hours downloading the Itunes update and examining my download take. It’s pathetic.

Ten hours? This is the true reason people search for video files online. They just can’t spare the time to wrestle with poorly administrated technology, no matter how big the brand is that’s vending the video wares. The keywords and tags bulk loaded into the Youtube information area isn’t a mistake.

Savvy Domainers can make a mint listing links to online video files with quizzes, surveys and sponsor ads blocking the video file access. I don’t support bit torrents but there is a profit taking opportunity in video sites of every type. These processes render profit.

Itunes’s sloppy application administration has put me in the position of looking for bootleg video online for files I’ve paid for. I just can’t wait until 2 in the morning to start watching them. Ten hours to liftoff isn’t a streaming site. It’s time for someone to walk down to the basement across town and rewind the tapes.

Using Google Video can access foreign video uploads very fast. If you can ignore the subtitles, watching “Two and a Half Men” with a Swedish laugh track ain’t so bad. Smart sourcing online media fans can access video streaming by using keywords of characters, titles, and source material.

Even the studio name or nicknames of the actors and actresses can be used sometimes as search terms. In my opinion, these licensed providers are killing their own markets with haphazard and seriously retrograde technology and customer service.  I know it’s pointless to contact Itunes customer support with any request, as I know from experience the answer will be a bunch of FAQ links from Apple and quotations of their “policy”.

Right now my computer is struggling to download two episodes of Grey’s Anatomy. When I bought them online at Itunes, Apple required first that upgrade almost a Gigabyte of upgraded software. Yet video is video. Why does my Quicktime and Itunes software need so much heavy padding?

I had to deselect Safari installation, I am still marveling how the Firefox download turned my Windows Explorer app into “Windows Explorer With no Plugins”. I get a hysterical warning every time I load Explorer now. But at least it doesn’t take ten hours.

For the above mentioned reasons, the average video search terms and results are not for lawless teens or jobless slackers, but frustrated fans and fatigued customers.  If you can spy a video name with a snap to it and a brandable short word typeable name, you could be in business.

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