20 January 2012 ~ 1 Comment

Five Ways to Promote your Domain

This is the Christmas season. That means good tidings and wishes of good cheer and so on. But it is never to early to start next year’s marketing plan for your domains and developed websites. Here are five things you can do today, per domain name, to improve your domain name value, page rank concretely and provide better sales and traffic metrics through the next sell offer or buying negotiations. Santa could bring good things in his sleigh for jolly domainers next year.

1. Rent a browser and plant some homepages

Find five new users per domain name who will put your website as their home page. Every use of their browser daily updates and indexes as a searchability and web presence factor. Finding new users form Craigslist or sifting through email responses to target end users with more precise communications in mind should keep your site bookmarked. Make your bookmark digits the new year’s goal. Added features and ease of use can make some homepages permanent. Use a very positive and well thought out branding approach for this type of marketing.

2. Organize a Traffic Plan

The rainy-day project most domainers never get to is the upstream and downstream traffic click reports. These can be awkward to absorb and bulky to review. But they will clue the designer and webmaster in to where users are likely to be found. Market to those sites, and more clicks will come. Review an updated study of demographics for end users with holiday leisure Web traffic in mind. Got a gaming or entertainment site? School’s out and newly mobile teens and students will be looking for content to test their new devices on. Link up and seed new directory additions for domain exposure.

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3. Create Button Sites

Button sites are dashboard pages organized so encouraged visitors can review your broad diversity of online content offerings and select the one closest to their heart for a closer look. But just links won’t do any good. Make some magic with a custom graphic for each link or site, (perhaps the logo), and provide connotative dimensionality like something “fun to drive”. A button is infinitely more fun to punch than a plain old link. End users can find news and RSS feeds from other sites at other sites. These are especially utilitarian for mobile users trying to navigate without knowing how to type in urls via text tools or work their sparkly new phone.

4. Utilize FaceBook Properly

FaceBook is a great medium for social marketing, unless there is value reward or functionality with your end user’s “Like” click. Do they get points, offers, free coupons, or something? Make sure the offer is blended into a slogan or some type of marketing text aimed at the recreational “Like” clicker. Make your ‘Like” message domain name related. FaceBook users want to be the first in their group to know about the cool new thing, class, event, hobby, charity, or website concerning anything. Their announcement or url promotion can bring end users in droves to see what’s up. A cute domain name packs a lot of punch here.

5. Devise a Campus Campaign

Schools and college campuses are the target institutions of choice these days. Find a way that your website and its functions creates value and pinpoint ways to market to those users. Some campus newspapers and institutional trade publications may accept your ad. Your domain name should be prominently displayed. Bored students and people looking for another way to spend their time scan even back pages of trade journals and newspapers looking for something interesting. Your site or its optional participation entertainment give people “something to do”.

Originally posted 2010-12-21 11:10:11.

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22 September 2011 ~ 13 Comments

YouTube: The Domainer’s Best SEO Friend

One of the worst and most ignorant comments I heard this month about doing business online is that you “can’t promote your website on Youtube because you don’t have any videos to upload”. I had to stop laughing after a few minutes out of sheer disbelief. When you wonder why the competition isn’t winning inflating the value of their domain names, statements like this will emerge as big reason why the strategy bubble on the other side has burst.

I actually read an email where this man claimed that “nobody” could watch the content of the TV site on YouTube because it was ”all taken down”. I was gobstopped. I absolutely stared at the screen in horror at this comment. Since I had spent days watching films and clips and fan videos concerning the very subject, that would not be taken down, and been on Youtube for years, this guy was full of it.

I guess that’s why Google bought Youtube, because it would “all be taken down”. At this writing, Youtube has billions of videos up and people taking part in discussions and comment exchange worldwide. These are the kinds of statements that “ROFL” was invented to cover. All i could think of was that this client was so removed from the actual user experience at his website that he had no clue how organic web traffic actually grabs hold of one of his pages and stops by for a visit.

The opportunity to gain valuable first time end user feedback from YouTube contacts is one of the most exiisting online. Using the browser traffic to get a concrete opinion about how your site fits user needs, by users who have already passed the subject and interest test qualification, is priceless. This is specially true the when the domainer is the webmaster. The communication cycle is very shrunk indeed when a user says “that picture is awful” or “There’s no place to comment”. These golden kernels of user feedback can be directly incorporated into site redesign steps.

I could tell that the client not only had never traced the end user’s navigational path to the website, but had errantly shut out all related wisdom. This client insisted Youtube was not the place for any links back to his website. He also insisted that dropping links in forums was not a good idea either. Yes, these are usually the people who come crying to me at the end of the year saying they can’t figure out where the traffic is going.

Catch a clue, buddy. People search YouTube because they want video formatted content. They search YouTube because it is entertainment not found anywhere else. They look for the sarcasm, pathos, satire, comedy and witticism that makes human communication surprising and worthwhile. I know these entries stay up for a long time because I can get response emails from youTube a year after I commented. That’s the longevity of a YouTube link marketing effort.

Nobody goes to a search engine page looking for humor. But people online check out YouTube on the hour looking for diversion. But that’s not the only end user online at YouTube. The information from a slideshow or clip, video or narrated upload is infinitely more appealing to some than blocks of dry text. If you can engage even the operators of other channels that is a dozen more users watching your site, or citing it in communications than you had before.

Youtube is the most popularly used website on Earth. That’s the planet you are now on, by the way. People go to Youtube to look for things because going through a search engine is a needless extra step when they know they want video. And when users want video content, the default is all the content that Youtube has. Video has become the easiest information to digest, both visually and by audio “entertaining” an end user into learning or knowing more about any topic.

Any website owner who does have one single Youtube to their credit deserves a stay in the domainer’s penalty box. This is because even a narrated version of a slideshow of the website, images to match, or a progression of clicks through the site can work as the uploaded video content. Why would any website manager or webmaster not want a descriptive tour of their website ready for interested would-be visitors to assess? Why waste a search opportunity and gift-wrap it for your competitors?

YouTubes has all kinds of ways to put out the SEO sign. (They’re kind of in on the whole thing). Titles, search tags, captions, bubble comments, Facebook links and channel comments drive YouTube interaction. Getting the debate going and reacting to a comment from someone else is the most exciting social networking interaction happening online today.These kinds of content triggers are exactly what spurs web traffic in the first place.

What kinds of videos on YouTube might lure viewers to your website? While several thousand domainers believe users will visit their site for no reasons, using grass-is-greener techniques with game-the-system strategies for empty parked pages, several hundred thousand domainers know a YouTube link can only help traffic stats and end user satisfaction. In fact, by qualifying your next end user by subject type and word associations, clickthrough likelihood and overall site visit times will only rise.

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02 April 2011 ~ 1 Comment

Facebook Era Marketing

Many domainers can exercise options in their Facebook account for their own business benefit. The use of Facebook as an online graph of the social appeal and marketing utility of their brand message is part of the new business model of e-commerce and promoting services online. But for many business process vendors and business to business product launches, the challenge of effecting Facebook conversions is daunting.

Facebook is an excellent testing tool for promotion since it already has a high guaranteed traffic of all demographics. The graph of traffic from a variety of social users can be as useful as a domain value assessment, and these instruments of measurement can be website based applications themselves. This is a business-to-business type of domain development investment. B2b domains furnish portals for sales vectors into mass purchase business product sales to all kinds of companies.

But the identification of a domain name as a potential business and the development of the website to support that domain name does not complete the business model of bringing a contemporary product or service to the online and e-commerce market. Tangents of message overlap, vectors into mass entertainment and publicity channels for viral marketing, and entrance into key networks of likely customers and buyers is critical.

Professionals in the online domain industry can testify that unique url addresses do not guarantee user purchase volumes or visitor traffic without consumer sensitive development of a website and promotional campaign to alert potential customers of their offering. But domainers can market their domain and use Facebook to test the appeal of the domain name. The sale of any domain name might include a Facebook account for that domain name with a marketable number of Friends.

But FaceBook is a very broad amphitheater of public taste and communication. Narrowing the channel of focus between technology and business professionals can slim the chaff from the overly spammed profile of every online business social network user. Long term use of hand edited use groups on Facebook can make any domainer a public relations end user and broadcast channel all by themselves.

The appeal of a website or a domain name can stem from the country of origin, the language of a domain keyword, the number of letters in the domain, the country code or top level domain dependent after the domain word, or previous ownership and page ranking in the search engines. But since Facebook is now worldwide, the need to be effective in broadcasting the message for your product or domain market is spread over multiple languages.

Using Facebook as a global touching point for marketing and promotions means any person in any country that can navigate the Facebook search bar or user interface can find your brand product or service. Promotion of a domain name for sales of that domain or website or even the social network conduit itself can now be done using metrics of usership and visitors. And a domain is the very best way to pique the interest of any online browser.

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07 September 2010 ~ 6 Comments

Don’t Forget to Ezine!

One of the most common and accessible ways to publicize a blog or website is to publish an article at Ezines.com and earn a backlink to your chosen url for your trouble. Making the Internet aware of the domain is the web developer’s job where SEO is concerned. But how many domainers avail themselves of the opportunity? The smart ones do. The passive-aggressive domainers don’t.

I actually know domain name owners who have never submitted a backlink who honestly believe their domains should be enjoying robust offers. My most sincere efforts at educating them fall on deaf ears. They are the aristocrats of the domain market, who never need to stop to the tricks of the trade that every domain name owner and reseller knows about.

One of the first things a potential domain name owner does when searching out name value for a possible bid is to Google or otherwise search the web for traces of PR effort. These are experts in assessing domain name values. they will be looking for sites that have a backlink to the domain named website for sale, hopefully at sites that have a topical link to the subject material indicated.

Usually a domainer has a talent in one kind of  niche where they excel at bringing a certain facet of SEO value or page rank performance to a domain name or website. they have honed doing this to a fine art, and have several licenses and memberships to the appropriate websites and forums to get others to help. What they want to know is, how can they supplement current effort to arrive at a resalable margin of profit?

Is the press aware of the website? Is content present on the site? Is there a Dmoz entry? Do backlinks with topical relationships to the keyword exist? Is there any link exchange relationship that show a commitment to elevating traffic and developing the domain name and website for accepted principles of domain value elevation? How much has the site owner or domainer who owns the name currently done beyond buying the name?

Keeping a blog or website updated with fresh and dynamic content keeps the search engines and site value estimators happy. But SEO it doesn’t do anything for PR unless the traffic flowing to the site can grab onto keyword specific content. Potential buyers need something to grab hold of and take a bite out of for further development, traffic enhancement, ad page rank growth and other name marketing options.

To enhance resale potential of a name, and not just to promote current SEO value and page rank, owners of domain names need to be actively engaged in leveling up (in gamer’s parlance) the profile of their website online. Even if the domain name only has a parked page, the domain name’s value is always in play as long as it is registered. That is a big window of opportunity.

Ezine allows articles of multiple topics to submit them for consideration and share their knowledge or particular point of view. Ongoing utility of the Ezines.com engine online is a shotgun in the domainer’s bag of tricks that needs to stay oiled and ready and fired regularly to really be of any use. A serious question to anyone looking to make money selling domain names is:

Do you Ezines?

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12 August 2010 ~ 7 Comments

Making the Personal Business Domain Pay Off

Sometimes business domains get personal. And you’d think the personal involvement would concentrate the effort, but it doesn’t always work out that way. Many of my clients and acquaintances have websites for their home business or personal businesses but never “get to them”. This wastes time on the clock for both the personal business and the individual’s capitalization of the domain market.

If the independent contractor or home CEO could follow some motivational guidance, both the domain and the business would grow. If every effort toward the business website builds domain value and the business profile, that’s half the work for twice the gain. If your business website needs “rescuing”, put a positive spin on the enterprise and polish your product or service shingle.

Naysayers may scoff at this idea. But the drive to capitalize on a website will improve the overall business profile.  Industry contacts, acquaintances, and friends will notice a new energy and drive behind the home business. Daily blog output or personal evangelism don’t hurt either. Here are some smart moves for the personal business website.

1. Make a Timetable

When a business is self-managed, the impetus is less powerful to deliver a finished website since the “in development” stage can last months, perhaps years. A proper strategy advances the personal business agenda to greater productivity. Set some traffic goals, build advertising plans, muse on some comments elicitation metrics, and set about achieving them. The home business webmaster will fritter away less time with a laundry list of HTML tasks in their mind.

2. Expand The Site Offering

Is your home business site one dimensional, flat, and have nothing of interest to differentiate it from a parked page or template except some geo data? Change up the mix and bring some widgets and fresh flavor to your message. Online visitors will have a chance to react to content or participate in surveys, whereas before development a mere name and address might have been available. That is the equivalent of a “Gone Fishin” sign.

3. Enable Registration

Think nobody will sign up? You’re wrong. I get one or two registrations a day from websites I made years ago and never change. Think what reg volume an updated active website could bring!  By growing traffic and developing a core list of subscribers, the home business manager can get ahead quickly. But visitors can’t sign up if there is no way to do it. Look for forum builds or open source applications. Simple Machines Forum and DotNetNuke are examples.

4. Get Out Your Credit Card

Online services for link promotion and directory listings can cost pennies a day and increase your SEO rank every minute. Spend a few bucks here and there to make sure when the quality keyword density comes of age (in a 30-60-90 day cycle) your links and abstracts are as present online as your closest competitor’s. Got no time for the basic tasks? Hand out the piecework to online contractors at Guru.com, ODesk,com, GetaFreelancer.com and other sites.

5. Blow Your Own Horn

Submit service or product reviews, website reviews of your site, or evaluation and/or articles online with your site url as the backlink. Mention, embd, or refer to your site link often and use relevant keywords to make the SEO values higher. Make sure most or all of your distribution of this material is at relevant sites with search engine spiders and bots scrubbing daily.

6.  Get Some Education

If you need to augment your IT skills or learn some business methodology, working with the local college or online courses can help. If the website development or advertising arm is moving slowly, find a way to capture small bits of the necessary knowledge to make more informed design and development website decisions. If you have a dollar amount in mind consider hiring a site developer to hand you a packaged site to get to the next step.

7. Rates and Pricing Feedback

Use surveys to determine what keeps your customers from clicking ‘buy”. If they have an online store, is the merchandise too repetitious from other sites? Squeeze pages and popup windows allow frustrated visitors to explain why they didn’t find what they wanted (and what it was). Use the marketing data to form a follow up mailing list announcing website changes.

8. Buy a Complimentary Domain

If you have a personal business, let’s say “McMillan-Meier Printing Company” then buying a generic name makes sense. People will remember a shorter, snappier name than the business name converted to a web domain. If FastPrintShop.com or another name that complements your business functionality and core services/products is available, forward it or organize the host name data to arrive at the McMillan-Meier Printing site.

9. Hand Out Business Cards

Yes, it’s old school. Every personal network is budding with needs to buy products, get stuff, obtain items, or secure services. In conversation, in a coffee house or at a party, folks can pull your card out even if they themselves don’t need it. But they can’t do that if you don’t order them and get them into circulation. This way people who have never even seen your website can enlarge your business prospects and publicise your domain.

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04 July 2010 ~ 5 Comments

Domain Revenue Pathways

As I surfed YouTube today,  I realized most of the precursor advertising videos leading into my chosen Tubes were identified by domain name brands/company names.  It is now officially sanctioned that a domain is a destination experience, like a television show or movie screening, yet more instantly accessible. This was the outcome of a domain name purchase.

This should not have been a shock, but I realize what a far cry the web had come from the day when people had to be educated about the way domain names work. Seeing the blithe application of a video commercial segment produced strictly to promote traffic to a domain shows the transformation of the web into its own self-marketing instrument.

Granted, not every company or domainer can afford to pay YouTube advertising or affiliate promotion costs, but the rising popularity of hosted video sites and lead in video sponsors gives every domainer hope that with self produced video the possibilities for marketing are endless. The matching of likely business names for urls with popular YouTube watching habits should be obvious.

YouTube creates it own market for domains. For domainers who hesitate to commit to any of the known invention niches and established domain markets, this gives food for thought. The popular types of YouTube videos fall into several recognizable categories. These are generally product promotion, How-To videos, entertainment or movie or broadcast product uploads, fan videos, and “infomercials”.

At YouTube the line between these category niches are fantastically blurred. A product video can seem like an infomercial but be produced like a music video. Fan videos can be made to look like “unreleased’ feature films. Promotional material can seem hokey yet effective. The SEO of Youtube material is high. Discoverability for a product or keyword topic in the video category for search engine results if very good.

The range of quality ca be high definition pro edit values or PowerPoint slides superimposed on a black field. This means any level video producer for any domain remains competitve and viable as their own content producer. Uploading videos on YouTube is very simple and allows SEO keyword addition right into the mix. Thus the beginner can start advancing their SEO results with any YouTube entries or efforts at domain marketing.

By using rudimentary through advanced level video and slide presentation formats, a video commercial for any domain can find its way to new online viewers and Web travelers. Humorous, faux dramatic, text- based, audio narrated, and classic commercials as well as coaching videos and instructional material can now be broadcast to potential buyers, visitors, and users free of charge. Only operator disinterest caps the opportunity.

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27 May 2010 ~ 9 Comments

Single or Multi-Domain Strategy

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A one domain strategy is a long game for those who have an investment view of finding return value on their domain name investment. One domain name with exceptional startup values, traffic, integrated SEO presence, domain ranking  and corporate or brandable name can be purchased using the entire investment nest egg or capital funding. A single domain can be a hobby or part time employment investment avenue.

A multiple domain name strategy includes various tools bought in bulk or employed over time in combination with one another that they return a  higher dollar value the one domain name itself. Not every name will benefit equally from like methods of marketing and promotion, yet every domain will feel some complementary benefit to the overall domain portfolio promotion strategy. The webmaster must administrate the content and keyword density efficiently.

Some names will have more traction than others from the get-go. Each domainer will have to decide if this means the “favorite son” gets more attention or less. Some domainers choose to focus on the most popular domain name in their stable. Some domainers try to shore up equal SEO results for equal time spent utilizing marketing and promotion tools.

Managing a domain portfolio takes planning, managing one domain requires simply attention to detail over various platforms and promotion campaigns. An approach to article writing for url promotion via resource quotation may not work for every domain keyword association. Domainers should evaluate their promotion skills and purchase domain names which can benefit best form each employment of their SEO optimization skill set and site content enhancement techniques.

Link building may not apply equally well over a broad array of domain names of various types. Some names may remain parked simply due to lack of time on the domainer’s part to develop them. Scheduled activities such as link building and article writing and submissions should be penciled out as far as time commitments go. The sum of many domain development parts equals much more than the sum of its SEO result.

Time assessment to develop should be an important element of additional domain name acquisition value analysis. A numerical domain or typo domain will not have the same branding appeal as a nonsense word with a catchy sound and funny onotomological effect. Domain names for best use are verbal and should encourage repetition and viral communication in an expanding loop outward. When end users stumble over difficult to pronounce or unknown domain names,for viral spread it’s game over.

Multiple domain investment will use up more time and absorb more attention than a single domain marketing project. Domainers should explore the full scope of domain name promotion and marketing options before considering themselves having tapped the full value of development potential. Experience using domain development applications, promotion websites, domain auctions, and online domain link building tools will factor into any domain name acquisition and business plan analysis and strategy further down the line.

A classic business error in the domain handling sciences is to quickly acquire many more names than the current time and resources of any domainer can reasonably develop to return value on time. A more wise domain name investment and development course is to hone SEO optimization skills and familiarize themselves with the necessary tools to promote a domain names value, and then multiply labor with supernumerary domain acquisitions.

Unless keyword and topic similarity are more than 80% congruent, each domain name’s value increase will depend on consistent SEO promotion. But a domain name traffic development strategy might take turns pointing each promoted domain name at another, thus algebraically transferring metrics of traffic while bolstering overall SEO domain name recognition.

One domain name can have multiple domain strategies, but the same domain names with the same marketing steps can be repeated over time and receive the value of an applied campaign to promote page rank escalation, SEO result optimization, Alexa categorical data fulfillment, and overall traffic increases. A social network campaign can follow these types of domain name development or operate congruently.

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23 May 2010 ~ 34 Comments

Domain Market Career Positions

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Ever feel like cornering the market? Domains are like commodities on a stock exchange, except the World Wide Web is the Stock Exchange for urls and domains and the registered users don’t need a license or formal training, just the ability to purchase the domain name from a registrar. Domain marketing professionals only need an enthusiasm for doing business and promoting their chosen domain name creations or purchases.

Marketing a domain name and its putative content is the next step. Many other tools and instruments can be employed to publicize a site name online.   Just distributing a press release about data management, link distribution, content review, or  the domain name and the associated website is an aggressive step forward for many domainers.

Making a website can stall a new domain buyer for months or years. Smart domainers employ domain professionals to take care of focused domain strategic marketing points. Ongoing website maintenance can require script doctoring, hand coding, and ellipsis of new marketing layers into the first visit website experience. Manipulating web page files and using web standards is job best left to professionals for optimum results.

Many types of online domain services can be contracted for direct enhancement of the domain name profile. Just getting the word out in a chosen niche or topical list of subject related website directories can take months. orchestrating a campaign to get the real message behind a domain name idea or associated website into the public mind and target web user  demographic needs all the assistance it can get.

While the goal of every domainer is to break the bank and buy low and sell high, a few sidelines have emerged in the domaining world. These are the brokering of domains, the domain name traffic improvement niche, the link exchange market, and the articles and content devising. Making websites, adding affiliate links and ad banners, and creating logo graphics and locating custom images ot suit the site are webmaster tasks that can be outsourced.

Marketing domains to likely niche buyers and developing the name and its associated data sets for auction listing is yet another tranche of domaining employment. Some domainers may view auction listings, read about domain name auction sales, and even list their own domain names for sale without realizing the full capability of online Internet tools that can boost a domain name before auction for the maximum sale price.

The buying of a new domain upon creation from a registrar is a simple process. The name is vended to the new registrant and the associated particulars like physical street address, phone number, and email address are recorded. If there is a hosting company account available, the domain registrar record (WHOIS record) will reflect this data. Public use of registry data will result in many advertising offers and services.

Information is a primary reason to build a site. How the information is returned to the visitor is up to the site designer or webmaster. Ads can be squeezed into popup windows, incorporated into readily visible banners, or linked into the website text in various places.  Many domains have developed into websites that simply refer a visitor to domain name ownership lookup data.

Buyers are everywhere online looking for niche names. Brokering domains has become big business. Expert domain name sellers and consulting domainers can advise a domain owner if the current domain market is a good time to sell the name and what kind of money they might expect to fetch at auction. Analysis of search dynamics, site discoverability, and domain name keyword density will be bundled into that service.

The SEO specialty in domain marketing is wide open. Any proven talent for establishing or consistently improving domain name recognition, traffic volume, page rank, and search engine results altitude can engineer many eager new business relationships. The techniques can be custom for each domain marketing project or standard and applied to every name in the hopper. SEO services are a hot way to break into the domain business.

The Internet is open for business every single day. Domainers can set their own hours, train themselves and build their own flagship projects online to craft their custom domain  service client base.  Ready and willing domainer clients are standing by to hire work for their domains. Could you be the next professional working online in the domain industry?

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21 May 2010 ~ 2 Comments

Domains as Information Product Gateways

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Domains are online pathways to information. Smart domainers can purchase, use, and devise these domains to maximize SEO lookups and search result referrals to the information source sites. Information is the main mover and shaker element of the Internet, and how data bits fly around and where they land is the dynamic that keeps billions of people using it daily.

If the webmaster can keep enough SEO juju going into the content mix, and visitors participate in available ways, then the domain becomes a tangible product of effort, promotion, and information. The domain is now a gateway to information that a webmaster can vend as a product. The webmaster can decide which posts to publish, to allow SEO techniques to scrub the content, and where links and site plan directions conclude.

A domain site meant to capitalize on informational expertise should have   a marketing plan. Media types like blogs, articles, eBooks, vended white papers and other products like audio tapes or videos can be sold. Access to the media for streaming online or electronic delivery can also be done using various cash point services (like Paypal) or Internet specific banking portals (like Clickbank or Moneybookers).

Sites such as Ebay can be used as well for physical or electronic data product sales. Going into business online vending information products is an accessible way to start a home business. Electronic delivery makes for an extraordinary industry as the conventional shipping model and the costs involved disappear. That’s a low overhead anyone can afford. Online vendors of information products can dictate their terms and conditions.

Ebay promotion and marketing can follow conventional channels but tap into technology, literary, proprietary and categorical sales channels. Planting links to the product announcement, posting online reviews, and featuring articles with excerpts and strategically chosen teaser quotes can elevate the profile of such an information product. SEO becomes the most important marketing and promotion factor after content delivery of the information item itself.

Domain names can be custom tweaked to promote a media type, subject, catchy new slang term, demographic or related keyword topic. A lot has been written about selling affiliate products, but the profit potential of selling a custom information item cannot be overestimated. Multi-level marketing, site membership, premium fees for information and sale of the associated domain name can become site promotion strategies.

Domainers who have little to no experience selling domain names but a lot of talent and a genius for writing or creating information products can reap a bonanza using a domain to sell advice or counsel. Since any website takes its cue from the domain name in the address bar, the video coaching session, creation advice, grooming tips or whatever information product exists for sale can take a unique form from the site itself.

The domain chosen might be the domain name that most readily fits the product, or be a name picked up from a drop list auction or dollar domain sale. The domain could be a new term or the information product could even be vended from a Facebook or Myspace account with an Ebay sales link. And many domainers escalate the traffic for an existing portfolio domain name dramatically by using it to vend their information product wares.

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02 May 2010 ~ 8 Comments

Ten Site Signups To Do Before Your Press Release

Ten Sites To Sign Up For Before You Draft Your Press Release

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1. TopTenReviews.com

This site review should be performed when the bulk of the established websites and profiles are set up. This review will build an inclusory text presence of at least one data record for your website in a multitude of online directories. If a site like TTR.com has a hundred thousand users a day and you tap only a hundred thousandth of them, that’s still one more site visitor per day you’ll gather to your site.

2. Associated Content.com

Associated Content can function in a multitude of ways for your domain. This text article portal was one of the first on the scene and quickly captured the tent pole for online content publishing. The web publishing angle can bring in personal revenues of cash while providing relevant SEO promotion of site worthy content and another outlet for material relevant to your site but not completely appropriate for it.

Articles at Associated Content are not edited by administrators and can include link back to any online sources they quote. This online publishing portal is actively embraced by its user community, with comments and article views soaring off the charts for well crafted text. AC is an excellent way to repurpose content is a new way that attracts minifees for page views. That’s research into your site that returns a cash value directly to you over time.

3. MySpace.com

The MySpace entry will allow any appropriate online hookups to your demographic of users. The person looking for some type of related service or entry at your city cluster might stumble on your site or information by reason of demographic proximity or related keywords. Users on portal “x” can’t experience your site appeal if the entry isn’t there.

The terms the webmaster chooses to promote and the groups the MySpace members join will in turn bring about further notice of the site. Recommended sites and member profiles on social network sites like MySpace work to flag users as a way of providing them source material without even having to execute a search.

4. FaceBook.com

Facebook is a place for people with extra time to look for something to do. Why shouldn’t they be looking at your site instead? Give them something to do, and you have an audience and a visitor fanbase. Everyone on FaceBook wants to be the first one to discover the great new site, profile, url or app and tell everybody else about it.

5. Triond.com

Triond is a unique place to submit articles because they choose from their host of publishing sites, groups, and news nets where your article will go. This saves you the time of finding likely users. Triond pays out slivers of pageview payments and just got more SEO friendly. Submit an article to Triond either publicizing or drawing from unique content material at your target website.

6. Helium.com

Participating in article submission or content production at Helium is challenge, but it can be done. If your site has any claim to fame publishing unique material, providing a unique solution or coaching a difficult task, it still might be considered an authority source. Helium claims to pay article premiums but the system is very unpromising. Work at Helium for page views and social network and comment referrals alone.

7. Ning.com

Ning.com is a positively received social network framework site that allows users and members to launch imitative portals with customized modules. If your site works better graphically featuring a product, then the slideshow or video module can take center stage. Ning is very plug-and-play. Ning.com can take the place of a target website if you can’t afford hosting or want another option. Just plant the url of the domain name and link it up.

8. Twitter

Surely no marketing trend has been more publicized than Twitter. But don’t let potential users miss an opportunity to keep up with your site. Your target demographic may only get one email or Tweet a year with an offer or feature that attracts them to your site. But multiplied by the manic population of tweeted individuals, there is a mighty wind blowing.

9. YouTube.com

YouTube is known as a video site but many of the featured attractions are slideshows or even static pictures with Mp3 or audio tracks attached. With a little versatility your site can have a how-to video, a lecture on some important terms to know, a coaching session for some kind of process, or a related video with accompanying narration that compliments your site.

YouTube video is a fantastic source of original images, because any frame capture serves as a cropped original content piece for your site. That saves a fortune in time and money scanning the microstock sites for legally usable images. YouTube remains the most inspirational yet unique and creative marketing promotion tool ever invented. Domain name owners not tapping into it are missing out.

10. SharedReviews.com

Get some SEO relativity happening with repeat reviews that reflect back to your site. There is a lively comment and social network feel to SharedReviews.com that will yield valuable site feedback about the browser user experience. There is an opportunity to add an image, a great way to enhance any listing. Users get ranked and receive cash payouts. Yes, cash.

Not as geo-driven as Judy’s Book, but a caliber of rating that allows invention of rating type and characteristic that makes any person, place, or thing reviewable. If your domain site or “thing” doesn’t fit into any category, SharedReviews.com is the place to make one. Happy face ratings from one to five show the quality. Reviewers get ranked and their profiles featured according to the order.

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