23 May 2010 ~ 34 Comments

Domain Market Career Positions

bulbowl

Ever feel like cornering the market? Domains are like commodities on a stock exchange, except the World Wide Web is the Stock Exchange for urls and domains and the registered users don’t need a license or formal training, just the ability to purchase the domain name from a registrar. Domain marketing professionals only need an enthusiasm for doing business and promoting their chosen domain name creations or purchases.

Marketing a domain name and its putative content is the next step. Many other tools and instruments can be employed to publicize a site name online.   Just distributing a press release about data management, link distribution, content review, or  the domain name and the associated website is an aggressive step forward for many domainers.

Making a website can stall a new domain buyer for months or years. Smart domainers employ domain professionals to take care of focused domain strategic marketing points. Ongoing website maintenance can require script doctoring, hand coding, and ellipsis of new marketing layers into the first visit website experience. Manipulating web page files and using web standards is job best left to professionals for optimum results.

Many types of online domain services can be contracted for direct enhancement of the domain name profile. Just getting the word out in a chosen niche or topical list of subject related website directories can take months. orchestrating a campaign to get the real message behind a domain name idea or associated website into the public mind and target web user  demographic needs all the assistance it can get.

While the goal of every domainer is to break the bank and buy low and sell high, a few sidelines have emerged in the domaining world. These are the brokering of domains, the domain name traffic improvement niche, the link exchange market, and the articles and content devising. Making websites, adding affiliate links and ad banners, and creating logo graphics and locating custom images ot suit the site are webmaster tasks that can be outsourced.

Marketing domains to likely niche buyers and developing the name and its associated data sets for auction listing is yet another tranche of domaining employment. Some domainers may view auction listings, read about domain name auction sales, and even list their own domain names for sale without realizing the full capability of online Internet tools that can boost a domain name before auction for the maximum sale price.

The buying of a new domain upon creation from a registrar is a simple process. The name is vended to the new registrant and the associated particulars like physical street address, phone number, and email address are recorded. If there is a hosting company account available, the domain registrar record (WHOIS record) will reflect this data. Public use of registry data will result in many advertising offers and services.

Information is a primary reason to build a site. How the information is returned to the visitor is up to the site designer or webmaster. Ads can be squeezed into popup windows, incorporated into readily visible banners, or linked into the website text in various places.  Many domains have developed into websites that simply refer a visitor to domain name ownership lookup data.

Buyers are everywhere online looking for niche names. Brokering domains has become big business. Expert domain name sellers and consulting domainers can advise a domain owner if the current domain market is a good time to sell the name and what kind of money they might expect to fetch at auction. Analysis of search dynamics, site discoverability, and domain name keyword density will be bundled into that service.

The SEO specialty in domain marketing is wide open. Any proven talent for establishing or consistently improving domain name recognition, traffic volume, page rank, and search engine results altitude can engineer many eager new business relationships. The techniques can be custom for each domain marketing project or standard and applied to every name in the hopper. SEO services are a hot way to break into the domain business.

The Internet is open for business every single day. Domainers can set their own hours, train themselves and build their own flagship projects online to craft their custom domain  service client base.  Ready and willing domainer clients are standing by to hire work for their domains. Could you be the next professional working online in the domain industry?

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26 April 2010 ~ 21 Comments

The Domainer’s Daily Agenda

owltips

Think you’ve got what it takes to be a domain name professional? A domainer starts the day early, or “urly” as the case may be. Yet the true domainer’s day is packed with conflicting needs and time traps. Evaluating media, reading blogs, writing content and designing sites is absorbing. The time seems infinite, yet by the end of the day, it’s all gone. It happens in the blink of an eye, every day.

The domainer day must be navigated with key efficiency for multiple tasks. Managing business plans for websites, building site plans, choosing domain name, and checking auction sites takes time. Domain site bookmarks and favorites are natural time savers. Anything that shortens a task completion cycle, like a domain auction service, data reporting tool, domain forum, or tips update form a domain industry source is valuable.

Domainers must always be referencing their chosen domain news platform, or reviewing their hosting functionality and related discounts and offers. Domains come up for sale every day. Keeping competitive while managing existing domains is tricky. Budgets and timelines are the religion of true domainers. Rapid execution of these domaining tasks  is key across many different domain name sale, promotion, marketing, and development objectives. The reward is the profit.

Here is a sample agenda schedule in the day of a domainer:

6:00 a.m. Conference call between domain name investment partners.

6:30 a.m. Check email and review pertinent notifications and messages.

7:00 a.m. Login blog #1 and administrate comments & build new blog entry.

7:45 a.m. Check domain forum #1. Read messages and respond.

8:00 a.m. Review daily Pool auction and aftermarket drop listings.

8: 45 Log best picks from drop and deletions lists. Make min and max offers.

9:00 a.m. Peruse Droplist keyword lists and budget 2nd and 3rd offer ceilings.

9:30 a.m. Take call from domainer contact with bulk portfolio sale.

10 a.m. Register for a new topical forum for new domain name. Post 10 threads and then establish link to url of domain name in signature.

10:30 a.m. Check domain auctions and drop list bids between forum posts.

11:00 a.m. Make 3 blog entries with url link and domain name trackbacks.

12 noon. Munch lunch while listening to domain radio shows. Watch domain SEO information videos from live streaming or attempt some halfhearted cardio exercises and stretching hardworking neck and back muscles.

1 p.m. Open domain portfolio report and check date files for tickler spreadsheet with passwords and user names and visit 5 domain keyword related forums and make three posts in each one. Mark date of visit and adjust spreadsheet to next “tickler” sites for the next online development domain link promotion session. Print out report for domain portfolio notebook update.

2 p.m. Brainstorm new domains to buy, forming potential domain names from keywords and terms from clipped media reports. Use the Network Solutions WHOIS,  Godaddy, and other resources to verify if domains already exist and how much they might cost. Scan for current Godaddy coupon codes and determine if a bulk buy is in order.

3 p.m. Collect text files of custom content ordered form members of online domain forums. Evaluate keywords in Textalyser, and verify originality using Copyscape.

4 p.m. Make custom logo for new domain minisite using Cooltext. Experiment with textures, colors, fonts and sizing.

5 p.m. Submit Google and Adsense data for a new domain. Compose the minisite file with text content files collected and test the new site appearance in your resident browser or HTML viewer.

6 p.m. Proof marketing email for key domain site and send to broadcast list from registrations at the site. Submit new articles and graphics to the open source application and jot in a notebook the most viewed recent articles.

7 p.m. Review domain expiration report in domain portfolio software. Submit two domain names “for sale” threads for BIN auctions in two domain forum auction categories.

8 p.m. Sign up for streaming video webinar from trusted consultant in the domain world. Download videos from archive to review offline. Log into domain forums and change signature link to newest domain venture.

9 p.m. Review email bids and counter offer for bid domains. make payments to content authors, domain owners, and graphic artists for custom logos and themes for new partnership site. Browse SEO blog for reminder tips.

9:30 Stream favorite TV show on one LCD screen while adding keywords and doing text searches on the other. Use commercials for ad hoc keyword and meta tag addition in window with open source application site login in the article editor administration interface.

10 p.m. Review Alexa ranking for each domain in the portfolio spreadsheets. . Perform domain name and website analysis & compose review charts. Determine priority tasks for the next day.

[Rinse, lather & repeat.]

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