Domain Owl

Domain name buying and selling is an industry, with good luck and bad luck and hard times like everything else. Long Term domain investors have learned by now not to put faith in empty promises and get rich quick schemes.  Quick recovery financially is not a guaranteed result nor is a cash windfall for every domain purchased and developed into a website.

New domainers should evaluate their best method to break into the domain name game and crack open some profit possibilities. Various approaches can be performed to break into domaining, and some are better for an individual or for a group of investors or a team of web promoters. Marketing can get the word once a site is developed and launched, but that has to be a preplanned adjunct to site development and launch.

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The speed of the investment capital outlay on a domain name will start the clock on the return of investment-plus-profit scenario. Therefore a conservative domain investment strategy will put less pressure on the individual operator or project team members. A more aggressive capital recovery strategy makes every keystroke operate at a higher premiums that some campaigns cannot equal.

Different domain names will have a wider audience at different times, such as annual sporting event (Olympics) or in certain seasons (travel sites).  Ongoing steady url advancement is  the ultimate goal. The investment in time and resources during different times of the year and in anticipation of a wider and faster clicking audience online should be integrated into the domain name publicity and marketing plan.

Achievable goals in traffic building, social network attention and link building can set the stage for larger campaign to follow. Each name may have different attributes better for some methods of domain promotion than others. A catchy buzzword and flashy logo will draw some users out of curiosity, while other sites may bring only discoverability with intense keyword seeding and SEO element density.

Monetary clickthroughs trail from these dynamics. But Rome wasn’t built in a day, and neither was Google, Ebay, or Yahoo. Each of those domains started as press releases and conversation starter tidbits about what the site was all about. Breaking down results from day to day domaining tasks can bring the domain name owner’s value growth goals to fruition.

Having a site is essential in today’s domain market. For those domain investors relying on parking and traffic hits, the risk is palpable. Now more than ever web users and browsers online are looking for a content result or website experience with depth and individualized options. The most basic web user is puzzled and disappointed by a parking page online, and they know they can find amusement and information elsewhere and navigate owner

A parking page or registrar sponsored landing page signals disinterest on the webmaster side, and is matched by a complementary response in the end user. the template and site builders available inside virtually every hosting plan make a index page or parking placeholder a statement of neutrality that forms an assault on an expectant end user.

Searching end users will refer to buzz already being reported about the site from other channels.  If no press release or meta tags exist, the discoverability  for the site  (and the domain)  is too low. There must be a plan to cement the domain’s footprint with associated text and keywords in dozens of spaces online before true stickiness can be tested. Patterns of clicks online from the promotional material to the destination site must be grooved for future users and search engine bots to follow.

Simply trying to monetize a domain with no site behind it is risky and leaves  a bad taste in the mouths of end users looking for a online destination and a web experience. Guerrilla marketing works best with some “flavor” behind it, something to do or see when typing in the domain name as an url address online. Intense investor or sponsor efforts must be matched by a seamless, clean designed site with solid content elements to recommend it.

A projection of formal development of a domain name, and the tools and individuals using them should be assigned and plotted. Even a pencil and paper three month plan can get the wheels rolling under a domain inspiration or grassroots blog project. These calendar notations can be edited and rescheduled.

Domain promotion and marketing is time consuming. Just organizing a SEO optimization strategy draws time and energy from team members or the individual webmaster or site programmer. Milestones such as traffic peaks and click volumes should be the goals. Revenue of the affiliate and offers links will follow if the primary goal of site traffic and domain discovery is developed.

Some investors take the plunge into immediate name investment, sometimes in the auction and premium domain name arena. The investment scenarios should be matched with equal investment in formal link exchanges, content adding, text SEO and code density keyword optimization, and clean design for end users. For domain value growth, marketing and promotion benefit when there is more site product to to “sell”.

Each domain project is different, but the thirst for success is the same everywhere. Working through the various challenges and domain name elements is what distinguishes experienced domainers and long term domain investors from hobbyists looking to strike cash flow without effort. When online traffic, public interest, SEO value and a launched site follow the domain purchase, the domain name  investment is sure to pay off.

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One of the fastest and most entry level friendly niches in domaining has been the growth of the database market. To sell or vend a database should take a minimum number of thread posting listings and per word price negotiation. A premium price or per word rate should be hung on a database with super dense keyword content and notable outbound link targets.

Why are databases valuable? Because they can be re-used. By now, domain name buyers and sellers know the big money in domaining comes from developed names that form viable sites with traffic stats to support resale dynamics. By purchasing and installing an SEO optimized database and aggregating inbound links via link exchanges and link building, a domain name owner and webmaster can bring together a working site.

The blog engine is the most user friendly and widely used site maker now, and new domain owners may want to skip the early stages of blog birthing pains and ramp up a database for the first cycle of entries to fit. For the domainer launching multiple projects this can be a lifesaver strategy. And the blog database especially has value when associated with a domain name with “blog’ in the title.

A database of blog entries is flexible in that it can be viewed in a vertical, top-down manner in spreadsheet or table form after importing and file conversion. These records can then be uploaded to a new blog installation that suddenly has content within it. With each user the content becomes more customized, fresh and new.

The database table is a character set table that can be converted from the Access database file format and converted to Word table or Excel block view. Blog entries can be scanned for relevance to the intended new domain name project or website. This utility can be used when a domain name is being dismantled or let to drop. the domain database can be salvaged for future posting or resale value.

Repopulating a database with new terms and keywords, and editing the entries to reflect a new domain name makes a dozen blogs possible to update daily. A domainer who owns a dozen blogs can work with a busy calendar by filling in some of them with legacy database source entries. This keeps the bots happy and allows domain name owners to bulk fortify their online blog installations without exhaustion.

The database salvage starts with the editing. Conversion Wizards can be activated by mouse clicking the object upon extraction from the hosting account database manager. And many blog engines allow direct file extraction for the administration menu interface. Files form database downloads can be split, unacceptable records deleted, and spam entries in comment fields bulk cleared of content.

A new database file is then opened that presents all of the text of the blog entry words. Each entry is separated by its date stamp. These can be reordered at will by the editor. The entries will then be visible in a transparent manner, one on top of the other. The cascading records (each entry forms one record) can be bulk processed to form the basis of a new blog

In Excel, the autofill of the date function can supply the new calendar of dates. The date field can also be left as is, and the record entries salvaged on a piecemeal basis day by day or entry by entry. For many newb bloggers, rewriting 350 words and supplementing them to form one 500 word text blog entry is doable, while a blank “new post’ field (daily) scares them to death.

Editing a database table of records is much easier than it sounds. The database application allows find and replace features so the operator can bulk replace keywords. By identifying good keywords and using content editing and link seeding within the words of the file the database as a whole becomes more congruent to a certain domain name. Each record can be reworked and revised to reflect current SEO needs.

One big secret to vending a database is that owning the domain name isn’t necessary. If a talented writer wants to write a blog about a geo market, hot new term, or niche industry, they can install the WordPress or blog installation on their hosting account file manager directory tree and start growing their database right there. Tending the fields of data can earn domainers big bucks.

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Want to use Joomla to make a website? Joomla to enhanced a domain name and build value by making a website. Sticky content and updated articles using a text-driven keyword focused engine makes a full (not a mini) website. Joomla is a free open source software domain owners can use with basic editing skills.

Test the Joomla Demo first. Browse online for free Joomla templates.

Print this article or use it as a checklist to make a WYSIWYG assisted web page with one of the best site making tools webmasters can utilize. Once a domainer knows the steps, any site becomes  a matter of keystrokes and administration interface manipulation. Use the Joomla forum when in doubt.

1. Install Joomla

Download the source code application zip files or login to your hosting account and initialize Joomla installation. Joomla is one of the pioneer content management systems with highly efficient text and article publishing tools.

At the installation layer, build the Joomla database, assign passwords, and build the site manager Joomla site administration profile.

2. Unpark servers, redirect masked forward

This is done at the domain registrar for the domain name. If you are not using a subdomain or a separate hosting account, assign the settings of the domain functionality to find the destination landing page of the Joomla application.

3. Replace Joomla’s default Web Page message with your domain message and section greeting. Sections are master categories that organize Joomla articles. Categories are division of Sections. Plot these with pencil and paper.

Replace Joomla FrontPage message with your domain message and section greeting. This can include nicknames, slang, and sets the tone for readers to see what level the text is. This can be changed as often as you like.

4. Replace global configuration setting with your Domain Name

In the Admin interface, navigate to the Global Configuration setting. Edit the text. This will show up in the blue frame of the Explorer window in the browser.

5a. Make custom logo using Cooltext.com.com.

Shrink text to fit banner footprint, or use basic Cooltext generated .jpg to make further editions to the graphic for a fine tuned logo presence.

5.b. Replace Joomla logo with custom logo.

Introduce logo graphic to various levels of the interface where they apply.

6.  Mockup 3 main headers (PNG’s) and ad graphics for sponsor ads.

Copy and save the PNG file to your desktop to get file size attributes in pixels. Then convert to a .jpg and edit. Then save as a PNG again to upload to the file manager inside the appropriate template files.

7. Upload 3 main header graphics

Navigate to proper place in the template files in the file manager. Delete placeholders @template/images/header.

8. Write text for 5 newsflashes

Newsflashes are succinct blurbs that alternate inside the browser for quick text bites. Add or edit content inside the admin menu using the Joomla category for Newflashes.

9. Write Text for 6-7 Original Text Stories

These can be done while the webmaster or domain owner is waiting for installation. Using article template files and search and replacing keywords per website domain name can make multiple Joomla site launches easy.

Use 2 news stories, one site review, one “about us” introduction story, and then three translations of current features stories touching your field or topic. Rewrite them in your own words and link back to the source material.

10. Replace OSM ad client accounts and pictures w/substitutes

Default will feature fruit or general images. Navigate to banners area and edit client data or add a new client and input images. Select these ads in the OSM banner and advertisement sections. Make new “customers” for your contact ads.

11. Edit 4 text ads (advertisement module)  to reflect putative ad code.

If you can’t get code from Adsense for your domain name or don’t have it yet, edit the code furnished to reflect keywords, topics, offers and likely ad text from your site’s keyword generator. This can help proof the site.

12. Unpublish non domain specific resources .

Many Joomla module defaults will simply not apply to your site concept or design.  Delete key concepts/irrelevant resources. They can be re-introduced later as needed.

13. Edit poll/add poll module to reflect domain specific content matter

Use a creative time to pencil out a fun survey question and funny poll answers. Joomla offers a small window but makes a site look extremely complete with these multiple features.

14. Compare meta tag & keywords to meta tags for domain forward entry.

Navigate to the appropriate Admin areas inside the menu. Use this tool as a way to furnish key data to Google search result and main site info areas.

15. Verify Masked Domain Resolution to new web site’s public url

Make sure when you type in the domain name, the masked domain shows with the new Joomla landing page. Visually check how the words look against featured front page text.

16. Archive sample Joomla data to archives, add additional keywords to existing stories.

Archiving and deleting get rid of things you don’t want and can’t use.

17. Edit header 1, header2,  header 3

These are the file names of the main three graphics that alternate in the background of the landing page banner area.

Navigate to the theme area in the file menu and find the graphics for the header image. Substitute  the new ones and and in a separate window test them for a fit. Using a one shade block image as the  lighter header mask can lighten the area within the graphic and result in a lighter shade using th default theme..

18. Add Graphics.

Replace the library of standard buttons with custom colors or icons with a special feel. The Media Manager inside Joomla handles all images. Upload topical images and select those directories you chose for the images inside the categories and sections for those types of stories and articles.

19. Edit the Joomla Wrapper.

The Wrapper module allows a feature of an entire other site within the current site. Pick a great recommendation site or sister site to your topic and add commentary and criticisms, tips and feedback. Reward visitors with a best of breed snapshot of a another great site.

20. Edit ‘home”.

Navigate to the home page in the text editing menu (the Frontpage) and create the first text eyeballs will see when your Joomla website loads in a visitor’s browser.

21. Edit weblink boilerplate.

Edit the test in the weblink area after making categories for them. Categories can be functional or topical, i.e. “New sources”, or (subject related )Gossip Blogs. Furnish about ten entries at least to make custom resource web directory for your site. Be as complete as possible when furnishing plate “About Us”.

Edit the default “About us” page in the articles menu and edit the “More About Us” page too.

22. Edit Joomla Community Text

Use  the Joomla Tutorial to fill in the blanks.

23. Convert Template if default style does not work for you.

Milky Way and JA Purity are the main default installed themes.

With a safe beta version in the default Joomla installation theme format, experiment with template uploads. Using the Joomla Administration menu, change the templates and preview them. Upload zip files after unzipping to the file manager in the hosting account using the FTP utility.

24. Edit the weblink directory

Web Links should be likely browsing destinations of your topical visitor or site user. Add links to the Joomla accurate details, keywords, links and category text.

25. Schedule future article publication.

Make sure to input future publishing articles in the Joomla interface to keep the flow of material updated and the schedule of text constantly new.

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The questions regarding how to write a blog for domain enhancement and traffic building are open ended. They could swallow a universe and still leave room for templates, details, hosting, themes and image optimization. But blog learning for blog writing doesn’t have to be a list of technical abstracts and a weighty glossary of terms.

Cooking up a blog takes energy and dedication, but just like those experienced cooks who never look at a measuring cup or review the recipe but make batches of yummy stuff, tips for successful blogging are best used in the mix. Some days you have time for the extra steps, sometimes hungry readers just want to gobble up something hot and fresh.

Peppering your recipe with a few new terms adds flavor. Throwing in some glittery accents excites the eye. Some extra twists and turns and preparation of the final containers can make even uninterested browsers  stop and taste the text. Frosting the end product with a new layout or color can refresh the eye. Even old flavors seem new with a special new color.

Jargon and buzzwords can be propagated from every other website. But being that blog people stop and read intuitively on an impromptu basis, hands on stirring up of the topics can make or break the user traffic daily that keeps a blog happening. Different versions of cookie batter, for example, can be made when one batch gets split into four different parts. Things can be added to each blog entry to spice them up and flavor the content a different way.

One blog edition can feature technical help or how-to advice to solve certain problems. One blog entry can embrace a philosophical bent happening in that milieu. The next blog entry can be humorous or a technical or product review. When the blog writer reviews the comments it’s surprising what subjects and topics people respond to.

Getting into the habit of a daily blog means doing the extra chores. Capturing the reader’s interest is the holy grail of blogging. Getting pinged and quoted means readers are actively searching you out and absorbing your text. Search engines take note of this. SEO rankings define and contribute to the value of a blog domain name.

It’s shocking how many legacy blogs I can log into six or eight months down the line and see hundreds of unapproved comments lying in stasis. This is a shocking abandonment of a fully functional blog. Happens all the time. Sadly. Like leaving cookies baking in the oven after the oven is turned off. And not taking them out of the oven.

So, install that WordPress and start inscribing your blog. link in, link out, research topics and write content. And get cooking!

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