Domain Owl

Domain name buying and selling is an industry, with good luck and bad luck and hard times like everything else. Long Term domain investors have learned by now not to put faith in empty promises and get rich quick schemes.  Quick recovery financially is not a guaranteed result nor is a cash windfall for every domain purchased and developed into a website.

New domainers should evaluate their best method to break into the domain name game and crack open some profit possibilities. Various approaches can be performed to break into domaining, and some are better for an individual or for a group of investors or a team of web promoters. Marketing can get the word once a site is developed and launched, but that has to be a preplanned adjunct to site development and launch.

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The speed of the investment capital outlay on a domain name will start the clock on the return of investment-plus-profit scenario. Therefore a conservative domain investment strategy will put less pressure on the individual operator or project team members. A more aggressive capital recovery strategy makes every keystroke operate at a higher premiums that some campaigns cannot equal.

Different domain names will have a wider audience at different times, such as annual sporting event (Olympics) or in certain seasons (travel sites).  Ongoing steady url advancement is  the ultimate goal. The investment in time and resources during different times of the year and in anticipation of a wider and faster clicking audience online should be integrated into the domain name publicity and marketing plan.

Achievable goals in traffic building, social network attention and link building can set the stage for larger campaign to follow. Each name may have different attributes better for some methods of domain promotion than others. A catchy buzzword and flashy logo will draw some users out of curiosity, while other sites may bring only discoverability with intense keyword seeding and SEO element density.

Monetary clickthroughs trail from these dynamics. But Rome wasn’t built in a day, and neither was Google, Ebay, or Yahoo. Each of those domains started as press releases and conversation starter tidbits about what the site was all about. Breaking down results from day to day domaining tasks can bring the domain name owner’s value growth goals to fruition.

Having a site is essential in today’s domain market. For those domain investors relying on parking and traffic hits, the risk is palpable. Now more than ever web users and browsers online are looking for a content result or website experience with depth and individualized options. The most basic web user is puzzled and disappointed by a parking page online, and they know they can find amusement and information elsewhere and navigate owner

A parking page or registrar sponsored landing page signals disinterest on the webmaster side, and is matched by a complementary response in the end user. the template and site builders available inside virtually every hosting plan make a index page or parking placeholder a statement of neutrality that forms an assault on an expectant end user.

Searching end users will refer to buzz already being reported about the site from other channels.  If no press release or meta tags exist, the discoverability  for the site  (and the domain)  is too low. There must be a plan to cement the domain’s footprint with associated text and keywords in dozens of spaces online before true stickiness can be tested. Patterns of clicks online from the promotional material to the destination site must be grooved for future users and search engine bots to follow.

Simply trying to monetize a domain with no site behind it is risky and leaves  a bad taste in the mouths of end users looking for a online destination and a web experience. Guerrilla marketing works best with some “flavor” behind it, something to do or see when typing in the domain name as an url address online. Intense investor or sponsor efforts must be matched by a seamless, clean designed site with solid content elements to recommend it.

A projection of formal development of a domain name, and the tools and individuals using them should be assigned and plotted. Even a pencil and paper three month plan can get the wheels rolling under a domain inspiration or grassroots blog project. These calendar notations can be edited and rescheduled.

Domain promotion and marketing is time consuming. Just organizing a SEO optimization strategy draws time and energy from team members or the individual webmaster or site programmer. Milestones such as traffic peaks and click volumes should be the goals. Revenue of the affiliate and offers links will follow if the primary goal of site traffic and domain discovery is developed.

Some investors take the plunge into immediate name investment, sometimes in the auction and premium domain name arena. The investment scenarios should be matched with equal investment in formal link exchanges, content adding, text SEO and code density keyword optimization, and clean design for end users. For domain value growth, marketing and promotion benefit when there is more site product to to “sell”.

Each domain project is different, but the thirst for success is the same everywhere. Working through the various challenges and domain name elements is what distinguishes experienced domainers and long term domain investors from hobbyists looking to strike cash flow without effort. When online traffic, public interest, SEO value and a launched site follow the domain purchase, the domain name  investment is sure to pay off.

This article was previously posted.

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The number one secret to successful blogging is the stream of words necessary to make the domain and website blog brand grow. But so many domainers try to evade the serious contribution. The attempts to outsmart the search engines and supercede the legitimate basis for discoverability happens every day. The SEO seeding and the keyword inclusion take an effort.

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The blogs that work have interesting and topical things to say. Yet so often people I know who blog or try to do it end up defeating themselves because they underestimated the amount of work that goes into it. Successful blogging, and successful domain promotion via blogging, must execute certain skill sets and parameters of effort. There is no free lunch in Blogville.

If you see someone decrying the lack of Internet connectivity, he isn’t working on his blog. If you see someone watching a repeat of a television show they’ve already seen, they aren’t working on their blog.That guy sitting by the pool, flipping through a magazine about celebrities and their foibles? Not blogging. The lady waiting in line at the checkout stand, texting her friends.

They aren’t working on their blog. They don’t feel like they are working at all. But they are expending effort unproductively. They’ll type more keystrokes into their cellphones, PDA’s, digital devices and Ipods and Blackberries than might stuff a half dozen blogs. But if you suggested they fulfill a thousand word count writing assignment every day, they’d laugh out loud.

Blogging is industrious work that ages daily. the product is the process, and today;s process will become yesterday’s news all too quick.  In fact, if you ever watched Sex and the City, it’s impossible to believe Carrie and that her blog could support a Manhattan lifestyle or require nothing but stream of consciousness. Blog writing takes a strategy, a focus towards content that transcend randomness.

The best part about blogging is the freedom. In past centuries, even millennia, people were limited in their social congress and imagination by what they could see and touch. Recent decades of technological change have tightened social networks still based around background, taste, preferences and locality. Conversations start and end the same way, except online, because the geographic limitation is not present.

Only online can people find the base of what interests them and watch it flower from there. Only online can individuals find what they truly want to know without peer pressure, familial limitations, or economic structures. Even political and socialist restrictions, as today’s Russian and Chinese movements show, can only stagger what is a prurient human instinct to know more.

People are always curious about what they don’t already know about. Find about new science, reported information, developing cultures, evolving habits, cooking innovations, technological breakthroughs and government actions are not even the full scope of what people care about. Orchestrating the keywords and terms and search engine bots is just part of the game.

Most people are willing to chat about what they care about, in some horrible cases more than willing. Composing paragraphs of these discussions can lead to profitable revenues if the right efforts are completed. Adding in keywords and SEO tricks is just a hopscotch version of high school English, the modern version of hopscotch with a computer keyboard.

I personally notice when people describe a pain point or a problem in everyday life. I realize when there is a glitch there can also be a solution. A blog is a destination online even I visit, not for SEO tricks or discoverable keywords, but for insight, new snippets of knowledge, and decipherable bits of reason. Blogs are not meant to be textbooks. They are simply letters to an unknown friend whom one has yet to meet.

And there are people out there, Google searching and Yahooing and looking up words they don’t even know, who want to get that letter. They will scan directories and they will look for rated sites and they will read other posts to see where the good information is at. And they will find those messages, if only the world would put down the recreational stuff and get down to blogging.

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Realty is a hot, hot, hot, domain market. Home staging and home remodeling are some of the most popularly visited and heavily trafficked sites online. Property address domains can be so easily associated with the prospective buyer’s notes they can just keep referring to the site for full color images and floor plan details. And property domains created specifically for a given street address can be extremely inexpensive to purchase.

Property address domains make the most of an appealing street name and number to help sell the home. Instead of writing notes or keeping realty flyers, the prospective buyer can email the link to themselves or even communicate it other family members or friends for advice and feedback about the property. Details and photos can enhance the history of a property or residence in the prospective buyer’s eye.

The domain business relates to the setting up of a word or number combination with the top level domain denominator to make an online address, or uniform resource locator. The url can be a business tool and a brand. The realty business of buying and selling properties, land parcels, buildings, and homes, in and of itself can benefit from domain name creation and website hosting to supplement

Most Internet users now ask for a url or domain name if they intend to look up a site for information or further review later on. But a realty company will force a prospective buyer to sort through a database of records and fulfill a long list of choices about bedroom and bathrooms, and then pick through pages of listings. Motivated sellers can put their own property website and manage the marketing themselves.

While a realty address domain name may not have specific resale value, the value it will have to spur a realty sale will have a resale profit packaged within its final valuation to the property seller. If a seller does not want to exact address given out, what better way to sell a home and list its full features and host images than a custom realty domain name? Sellers can update the site with more information as they go along.

One example of this is how realtors have heightened the pneumonic device of a domain name to reinforce the “curb appeal” of the property by immortalizing it as a domain name. Realty domain owners can also review geographic traffic statistics and determine who their prime targets for marketing and promotion might be. If the price of a property drops, visitors to the website might be notified.

The searchability of a property for sale by prospective internet shoppers and realty investors is heightened almost to a meteoric degree when featured as its own website and domain name url. The SEO discoverability of the property website and domain name can be fashioned by the seller to suit their perceived buyer market. A seller can feature a video tour or a audio narration of a recent remodel.

Especially for tract properties and a home for sale by owner, a domain name of a realty address can instantly boost visibility and create a marketing space for a property controlled wholly by the seller and not featuring a residence, building, or property with others in the same price range or geographical area. When a property is for sale by owner, a website with an url can allow for customized marketing.

Realty is a competitive field and many home sale markets are flat. The best marketing and promotion will win out in these circumstances. When the abbreviated descriptions appear in property listings in newspapers and realty company publications, the terse 25-word sentences don’t do justice to a property worth hundreds of thousands of dollars. Sellers sometimes feel frustrated about how the realtor is advertising the property.

Realty companies spend a fortune on these listings and advertising and may not care to feature a certain property or certain descriptive terms. But a website with a realty address domain name or property address url is completely under the domainer’s control. The seller of the land, building, or residential home can use their own address domain name to govern how the property is shown to the online world.

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Buying travel domains is an acquired taste in domaining careers that demands a certain hard driving point of view about domain name investment. But when you are traveling it’s the perfect time to assess whether or not that city has adequate website coverage. On the ground line of sight estimations about what information web seekers and search result finders want will be visible immediately.

Travel domains are domain names that correspond to content involving certain niches of geographical destinations or advice or travel fares and routes of certain intended demographics. Train trips, bus rides, city attractions, and restaurant reviews make the grade for topical and SEO friendly content. A local writer or native content contributor usually has the edge on any other researched writing, plus tips for local travel and buzz.

Travel searchers want to know what to do when they walk out of the hotel, what is the best and most fun thing to do or where to go to, and how is the best way to get there.  Yet often travelers are guided by available material from a hotel room or lobby brochure, which has been provisioned by advertising and licensing agreements. The visitors want to have a good time, they don’t want to drill down into fact checking.

It is surprising how many cities have geographical place names exactly corresponding to the municipality name, yet have little actual appeal to either the people that live there or the people that travel there. This is because many webmasters design a site that is unfriendly to the actual user yet pencils out in an academic or monetized site plan. The site may bring traffic, but may not be usable enough to go viral.

The usability of a site is related to its discoverability. The users of a good travel resource will be much more likely to convey the url to others on the plane, in the lobby, in the travel bureau or in the office. The types of details can range from movie showtime availability to driving time to local kid’s attractions. But some of these things can be populated by search results and RSS feeds.

Sometimes the travelers wants better data. They might want to know the best local place for gravy fries, a hot towel with a haircut, or a massage. But opening the hotel menu sometimes gives a queer slant on the blocks away restaurants and venues. Even someone staying in their own city might look askance at the offerings placed at the desktop of every guest’s room. Travel sites solve this problem.

Links can help provide quick reviews of the local offerings, especially when the hotel has free internet service. Sometimes just asking the concierge can yield some good results about weather, driving conditions, medical facilities, childcare, salons and more. Sometimes travelers are looking for niche dining and attractions to tell the folks about, and sometimes they want familiar branch locations of places they know without risk.

Making a viable travel domain site should include something no other sites   for that destination has. Local bus lines, museums within walking distance, hot or cold weather specialty venues might be of some interest. Travel makes people a little more open minded about how they spend time. People who might never go bowling or ice skating might get the urge by seeing a feature ad on a prurient website.

Promoting SEO for your travel domain may mean getting quoted and twittered about your updated content. People like to mention where they got their information when they blog about travel or vacation antics.  The article sites that allow links back can drive inbound link metrics up, and the outbound links can belong to local businesses and sites under review.

One of the most frustrating things to see happen when a travel domain is under development is the profit-colored glasses take over intuitive site design. Travel sites are really about content, they aren’t meant to compete with game sites or shopping portals. By allowing potential visitors to the travel destination to get a peek at what’s waiting for them, they will come to the well again and again.

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The domain buying and selling world functions on its own, but the channel where the real websites predict which domain names can become blockbuster successes is also an ongoing dynamic in the domain game online. If you want to get started buying a domain name without a full plan of attack for an application, service, product topic or subject, here are some domaining “Rules of the Road”.

1. People Like What’s Free

Using a domain name for a website with the word “free” in it is a guaranteed selling point. Not just for the eventual resale of the domain name, but for ads that feature the url. Many links directories will want to feature ads about free products, material, services or participation sites that allows visitors to enjoy themselves or get an object or solution for free.

Free hints, free tips, free explained coaching sessions, free videos, free ebooks, free coupons, free links or free downloads are things online users want. Access to a website with free objects can be sold. Free translations, free access to trial games or memberships, or free real world wares can be compelling attractors for any website. Launch of a free website is easy as word tends to get around.

2. Browsers Like Short Names

The age of the long complicated url with multiple subdirectories is over. unless you have a talent and an enthusiasm for assigning read rights to individual directories or furnishing vulnerabilities to your hosting files, just get and use a short domain for type in ease of use. Short domains never go out of style. For brandable sites, solutions, and apps, choose a portfolio short name and go from there.

Short names become a cute sexy brand name people enjoy saying and emailing to others. If it isn’t an easily spelled name or a catchy would-be nonsense  word (Google, Yahoo) put it back on the domain shelf. The name should “say” something. if it sounds like  a verb or an alien spacecraft, so be it. But if people can’t remember it and type it easily, it won’t matter.

3. Online Means Tech Names

Tech names and technology websites are the sites people go to t find out what certain terms mean or how to deal with computer issues. People want to know what terms or new words mean and how they apply to everyday uses of devices, communication, or work. Tech names that correspond to new technologies or knowledge banks tend to be very discoverable.

Technology is growing so rapidly in so many different directions it’s hard not to miss a niche in technology without really trying. Exact terms and related “store” or “info” tech domains can have huge discoverability and SEO profile altitude. Grabbing new terms or first adopter words, medical slang or industry jargon and making it into a domain is a smart domainer trend.

4. Users Want Shortcuts

In the computer manuals and the dictionary type descriptions of programming features or user issues bore people to death. If internet users suspect their is a much easier way to do something, they are willing to find the way to it online.

Finding shortcuts to other shortcuts makes a great website. The shortcut website makes a great bookmark reference. Making a solution website discoverable means spreading the tech around. Those long-winded explanations are for nerds with time on their hands. Real internet users want cheat cheat, printable forms and downloadable documents.

5. Online Researchers Want Answers

A domain name that stands for a website with material that provides a way to solve a problem or ease up on a pain point is a highly desirable and shareable website. the domain name becomes a talking point. Think about how many times a day people have conversations with other people who have the same problems they do. If they can share a website url, they will repeat your domain name a dozen times a day and sell the concept for you.

6. Updates

Any name with “update” or “news’ has huge SEO potential. The instant discoverability of dated content which is current and well written will be repeatedly selected by research users and curious browsers alike. Just expanding press releases, rewriting clumsily written articles, and condensing information reports into readable content will attract hordes of online users. News domains quickly and easily become traffic domains.

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The major focus of any webmaster effort in uploading content is creating discoverability from other website searches, search engine queries, connecting keywords and article links, and indexing material on the site to easily scannable listings browsers can sift through. The challenge comes in finding new ways to add content and keep the reader interested while earning SEO credibility at the same time.

SEO wasn’t built in a day, but many websites have been. And it shows. Some sites full of text never become even an SEO glimmer in the distance, thanks to sloppy site planning, ellipsis of the site plan function, aging content and unoriginal content submissions. A plain looking subject based site might have a page rank much higher than its flashy appearing neighbor.

The ability of the random user online to find your site and the related content regarding set of words or keywords is discoverability. Basic formatting and content submitting practices can enable better and better discoverability promoting articles. Search readability and keyword density before submitting. Make sure source links are embedded correctly. Submit items and updated site plans to search engines regularly.

1. Search for updated and relevant subject articles.

Review these articles after scanning. look for source material to investigate and review. Submit a partial lead in teaser of original article content with a link to the full text source. Post the name or publication title of the source and the date. Remove or archive older material. Writing an introduction orients the site visitor to what content the article contains.

2. Instill a ‘pedia” Resources

Create an information archive of chronologically listed articles and content abstracts written by you. WikiPedia is a member authored archive of dictionary and encyclopedia mimetic data entries which are by no means the last word, completely bias-free, or always updated. Building an independent data source that is better than the Wikipedia entry for the subject matter is a very good way to get SEO traction and search inquiry redundancy.

3. Scan Publications

Look for upcoming article features in the “Coming Soon” or next issue agenda. These can be investigated and reported now and create updated and current discoverability at your site. Scan for research completion, new product announcements, education and publication news. New websites and new magazines arr erupting every day. Get readers the skinny on the newest resources, indexes, link directories, blogs and books.

4. Sift the RSS Feeds

All RSS feeds are not created equal. Look for RSS feeds with consistently new content, freshly updated entries, and original source material. make sure the balance of the site is greater than three quarters fresh and original articles and content in scale to RSS feed material. Try not to mimic RSS feed material coming form the same sources. If every RSS feed content stream channels the same 5 topical or industry subject blogs, the content will not SEO index as well.

5. Sign up for Press Releases

Websites like museums, publications, organizations and research and other sites have mailing lists and RSS feeds and press release media churning out relevant content all the time. Sign up for these newsletters and review them for new stories and content you don’t have yet on your site. A website churning out press releases sends the same resource on every topic.

Author your own press release for any independent media or topical information archive. Web users who want a quick primer instead of a formal dictionary listing will be more comfortable using your site for coaching, research, and background support for keyword terms and usage. A site about one topic is meant to bring diverse media and data together.

6. Raid the Web Links Directories

Find relevant sites for content articles and news of your topic and bookmark them. Visit and weed out the ad filled click grabbing sites form the intuitive, accessible eays to read ones. Rank the web directories as a feature of your own site directory of links. Find ways to rank of respond to the websites that readers can use to optimize their searches for quality information.

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What matters most in a domain that becomes a website? To a domainer it is easy to state the most important criteria when building a website. The hosting company. Because without the juice, the bandwidth, the psychic and electromagnetic energy driving those page rendering and HTML pages, the viewer has nothing. Without robust hosting, the website disappears. Literally.

Today I watched the finale to LOST on ABC TV. The series finale. That is, I tried to. Six years of mystery enveloped in a solution of two and half hours of television. But ABC must be low on cash, because the streaming LOST video kept stalling. The picture froze a lot. I spent six hours watching about twenty five minutes of fractured “LOST” video. The timelines and independent start sequence operability was nil. I have watched about half of it. By 3 p.m. I gave up.

This stalling and lack of prompt online response is what will fuel a thousand or more rogue LOST video streaming sites for one of the most rewatchable and searchable video episode of television for all time. Any domainer with a video hosting capable hosting account and the ability to embed YouTube or other video format sequences that has a LOST or TV related website up that will snare thousands of page views hourly from around the world.

Many hosting company service levels fluctuate from month to month year to year. But video content is one of the most watchable and linkable data bits a webmaster can add to their blog or website. Video content from “Lost” will be attracting viewers and researchers from search engines around the world for months and years to come. Happy “Lost” domainers will be seeing monster Adsense reports very shortly.

First to market gets the gold. This is still true online. But when faster is measured in milliseconds, hosting speed counts. The entrepreneurs are the ones making fan videos and splicing the video scenes into easily watchable and loadable LOST snippets. Those who invested in ‘Lost” names are reaping huge traffic rewards right about now. Their minimal site design and density of keywords is hitting the best market of LOST fans now than will ever be present anywhere.

The TV and film entertainment scene is a constantly changing domain market. For domainers who have no hosting accounts or less than robust hosting support, their domain related website development looks  grim. When a website has that much resistance to loading, Houston, we have a very big problem. And it’s not just “Lost“. It’s the Desperate Housewives and Grey’s Anatomy shows as well. ABC should be known as a tech company and a brand that can get ‘er done.

Not.

I must have seen the “hosted with limited commercials” message about a hundred times. What it should have said was “Shown with limited hosting and best speed to commercials.” A reasonable person might ask, why make a site where video will be hosted that is being shown on the network broadcasting source of that show? The above comments tell the tale. The originating network isn’t interested in supporting the video, just hosting enough bandwidth to load commercials.

Enter the domainer.

Soon the network will move its rotation of live LOST episodes to the back burner, to sell them on DVD. Then the DVD LOST extras market and video clips sites will heat up. Youtube   and the other streaming sites will enjoy that bump in traffic and searchability as well.

That’s the long game of domain site hosting, keeping relative content up with search friendly discoverability for years. When these sites are stacked up inside one hosting account, the profits total real money. Connecting the domains and cutting together the clips makes a film or TV themed website grow. And the visitor fanbase will always have something to say.

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Getting a blog launched takes time and effort. But usually by the time a domain gets a series of chronological entries up and behind it, the webmaster or chief blogger loses interest and the new additions die away. This is why SEO researchers get stranded at forgotten blogs and websites that haven’t been updated for months or years. But SEO is what bloggers must keep doing to get noticed and attract new readers.

Methods to a better blog might just be a bracing checklist away. When the initial zest to write reams and reams of opinionated content start to pall, responsible bloggers and competent webmasters buck up. Use a different strategy every day to change things up for your SEO discoverability. Just reworking the responses and presentation of many of the below items can form the basis of a complete blog post or article.

1. Check the News

Every morning or at night check the news related to the key technologies or subjects related to your blog. Google the words or devices, subject words and “news”. The news articles approved by media outlets can give only the bare bones sketch of important news events, often written by editors who may not know as much as a webmaster or site owner about the topic or the principals involved.

Put some ballast in the tanks and report a more robust news story, and search engines and other webmasters will find your content and check back. Do some searches on your own and come up with supplemental material the news editors or reporters couldn’t be bothered to add. Deadline news writers for print and web media are seldom as up to date as the blogs and sites that follow the individuals or event concerned.

2. Slurp the Feeds

RSS news feeds often contain hastily rewritten or cribbed text content grabbed form press releases and other sources. RSS feeds are made to be fed to eager listeners while they drive to work, jog or do their chores. But a more in-depth treatment of the news article with additional information, expanded details and more sources amplifies the content.

News feeds were designed to populate sites with content that mirrored the topics and subject matter to a limited extent. But with the extent to which news feeds are utilized for templates and minisites, they may have lost a great deal of SEO value for site discoverability. Include the dates and times in the top of your posts so readers can check the timeliness of the reports before they read.

3. Browse the Forums

Forums are an excellent investigative source of how the herd who pays attention to any one type of blog subject will move. Does everyone want the next level development, or do they want things to stay the way they are? Why do some users feel one way and others encourage another point of view? Forums are touchstones where new ideas and groundswell support for a movement can happen in a flash.

Forums rise and fall dependent on their user shifts. See what types of users are moving in new directions. See what the savviest users are saying and take a bead on the conventional wisdom. See the places they talk about online where they get news and information. Those are road maps for sites to go to learn more about your topics and keyword article material.

4. Do the Rewrite Right

Rewrites that are repurposed jumbles of meaningless text don’t benefit anyone, certainly not the SEO value of the site. Webmasters who get fooled by these approaches often wait for search engine results and discoverability that never happens. Rewrites with fresh information and modern points of view appeal to readers trying to get a grip on the snapshot view of the topic.

But often magazines and journals have extremely outdated findings and conclusions. Writing an updated treatment of such an article bears the stamp of web journalism because it allows an online reader to see the history of a topic and its new directions at the same time. The SEO value moves downstream to the new sources of data on the subject, and upstream to the links that forged the progress the text articulates.

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The number one secret to successful blogging is the stream of words necessary to make the domain and website blog brand grow. But so many domainers try to evade the serious contribution. The attempts to outsmart the search engines and supercede the legitimate basis for discoverability happens every day. The SEO seeding and the keyword inclusion take an effort.

The blogs that work have interesting and topical things to say. Yet so often people I know who blog or try to do it end up defeating themselves because they underestimated the amount of work that goes into it. Successful blogging, and successful domain promotion via blogging, must execute certain skill sets and parameters of effort. There is no free lunch in Blogville.

If you see someone decrying the lack of Internet connectivity, he isn’t working on his blog. If you see someone watching a repeat of a television show they’ve already seen, they aren’t working on their blog.That guy sitting by the pool, flipping through a magazine about celebrities and their foibles? Not blogging. The lady waiting in line at the checkout stand, texting her friends.

They aren’t working on their blog. They don’t feel like they are working at all. But they are expending effort unproductively. They’ll type more keystrokes into their cellphones, PDA’s, digital devices and Ipods and Blackberries than might stuff a half dozen blogs. But if you suggested they fulfill a thousand word count writing assignment every day, they’d laugh out loud.

Blogging is industrious work that ages daily. the product is the process, and today;s process will become yesterday’s news all too quick.  In fact, if you ever watched Sex and the City, it’s impossible to believe Carrie and that her blog could support a Manhattan lifestyle or require nothing but stream of consciousness. Blog writing takes a strategy, a focus towards content that transcend randomness.

The best part about blogging is the freedom. In past centuries, even millennia, people were limited in their social congress and imagination by what they could see and touch. Recent decades of technological change have tightened social networks still based around background, taste, preferences and locality. Conversations start and end the same way, except online, because the geographic limitation is not present.

Only online can people find the base of what interests them and watch it flower from there. Only online can individuals find what they truly want to know without peer pressure, familial limitations, or economic structures. Even political and socialist restrictions, as today’s Russian and Chinese movements show, can only stagger what is a prurient human instinct to know more.

People are always curious about what they don’t already know about. Find about new science, reported information, developing cultures, evolving habits, cooking innovations, technological breakthroughs and government actions are not even the full scope of what people care about. Orchestrating the keywords and terms and search engine bots is just part of the game.

Most people are willing to chat about what they care about, in some horrible cases more than willing. Composing paragraphs of these discussions can lead to profitable revenues if the right efforts are completed. Adding in keywords and SEO tricks is just a hopscotch version of high school English, the modern version of hopscotch with a computer keyboard.

I personally notice when people describe a pain point or a problem in everyday life. I realize when there is a glitch there can also be a solution. A blog is a destination online even I visit, not for SEO tricks or discoverable keywords, but for insight, new snippets of knowledge, and decipherable bits of reason. Blogs are not meant to be textbooks. They are simply letters to an unknown friend whom one has yet to meet.

And there are people out there, Google searching and Yahooing and looking up words they don’t even know, who want to get that letter. They will scan directories and they will look for rated sites and they will read other posts to see where the good information is at. And they will find those messages, if only the world would put down the recreational stuff and get down to blogging.

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Domain name buyers will want to extract every last SEO option from their web design toolbox. Certain advanced features and processes can be used to optimize a website and enhance its SEO value. Employing hands-on administrative tools can build the domain value at the edge of the website construction envelope.

1. Detail Your Database

The entry of every blog post and article story in a content editor is a database record. if you need to use a table and re-import the data, so be it. Copying and pasting large amount so keywords and terms can be easier this way. Inside the hosting account the file for the database can be downloaded. A database utility like MS Access or Excel conversion an showcase the raw website data.

Use Textalyser.net to verify search term density. Dates are not good search terms. Seeing the keywords, tags, and density laid out in a different format can change the webmaster’s perspective and improve the strategy of the site. The need for differentiation in search terms and tags is shown when the attributes are reviewed in table form. terms should relate back to the domain name.

Use actively searched synonyms of your best strategic search words and make sure  your search bar returns the highest result of these density terms in your articles or blog entry posts. Identify barren ranges of words that will furnish additional meaning for your readers and bots alike. Review attributes of the data table before uploading and reserve an extra “clean” copy of the database file before editing.

2. Hiding Content

For various reasons webmaster can hide content from specific searchability sources like Google. Evaluate these reasons for your site and coordinate areas of “hidden” code for greater SEO discoverability. Ads on the site can affect the way the search bots see your site and the indices they use to rank it. HTML comments can mask the ad density of your site. Evaluate if the domain name is served by the appearance of every ad present.

3. Building Categories

The inclusion of a category titled “uncategorized” in the mark of an amateur webmaster. A word that includes the search terms most densely used in those entries should be the new category term. The website’s domain name (and synonyms) should be present often. From time to time the direction the blog or site is taking may necessitate a formal reorganization or expansion of categories. Edit keyword tags to suit.

4. Site Reviews

A well written site review is a good idea for a blog entry or content article. Execute site reviews and conduct internet analysis in one go. Look for the sites for domain names close to yours. Study the way other sites are utilizing modern templates and popular applications. Compare web link, category management and ad placement. Researching other sites and their page ranking should be a regular domainer activity.

5. Submit the Site Plan

I was horsing around in my Godaddy account and I noticed for a few of my developed domains I had filed no “flight plan”. These site plans used to be a very good tool for mapping the relationships between pages and the intended  clickthrough pathway of any new user or return visitor to a website. Each domain name in your portfolio should have a site plan file in work. A site plan is a critical way to direct bots and reveal intended site architecture.

6. Evaluate Search Behaviors

How well known is your domain name? Websites online have available data and tools to return reports and data sets showing how bots and search engine indexing regards your site. Use Yahoo Search, Fastfind, and Zoom for paid search services. Make sure Google, Google API, Rollyo, Atomz and Alexa know who you and your website are.

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