Domain Owl

If you are a domain name acquirer looking to make  a profit on your next good idea, think about the two parallel and newly convergent spending patterns moving through retail markets right now that website visitors participate in. These are gaming and entertainment spending, done by teens,  twenty and thirty year old computer users, whose idea of entertainment is double digit hours spent per week on websites hosting role playing games.

Sound like a foreign culture? Most websites, domains, and extensions are being purchased by domain industry watchers looking to gain revenue from stores, warez, merchandise, content, exclusive writing, brandable downloads, and affiliate programs. Any offer that is beneficial to someone in this gaming-as-entertainment community will pass the word on to their cluster of friends, who happen to also be your niche market.

Chat sites, cheat sites, bot scripts, and custom bonus wares associated with gaming.  Webmasters should be trying to build a site that is new and different from other gaming sites. Webmasters foreign to the gaming culture can read the game play synopses found online, or check out the illustrative art and graphic novels the game media are now expanding into.  Likely domain names could spring from these readings.

The challenge is still there to attract meaningful users to the site. One way to form a community of regular site visitors is to launch a gaming forum. This unites users and lets them communicate with each other.  If you can find a way for players of some of the biggest games to be drawn to your site, and furnish an opportunity for them to interact with it, the site will be set up for some serious traffic success and gamer buzz.

Black Friday proved that consumers are ready to spend if the price is right, and Cyber Monday proved that consumers in bulk will move money over the wires from any device they find convenient. If your site visitor doesn’t have $70 to spend on a gaming DVD or CD title, then your site might offer other interactivity options. What about a trivia quiz, list of best bulletin boards for that game, or links to Youtube videos or fan trailers of upcoming games?

Mobile gaming, cellphone gaming, tablet gaming and console gaming are the hot searchable markets even mainstream public consumers know about. The Wii, Nintendo, Playstation, X-box and other legacy console ownership means the user is trying to find a way to make the hardware yield more value. Help your user find ways to do this! Just because they are not gaming does not mean they don’t want to spend time online doing game-related activities!

The Holiday season is upon us, and people searching site keywords for gifts is nigh. Parents searching for things to keep the kids busy in the backseat or in the family room is happening. Even tightly clutched checkbooks are coming out of their spending thaw this winter. This is the right time to have a site up with secret leveling strategies or quest tips.  This is the right time to acknowledge that gaming is what’s moving the web today.

Gaming consoles and high tech computer equipment are being promoted actively in electronics stores. New games and console entertainment for such media behemoths like Halo Reach is being released after massive conventions and media releases and press attention. World of Warcraft and Gears of War have huge fan bases. Lord of the Rings gaming titles also have committed fans.

Viral fan campaigns on social media networks and via Youtube uploads can migrate a huge stampede of traffic to available sites with seeded links and limited access downloads and gaming warez. Especially if something new and different s happening. Is your website ready?

The Pirate Bay lawsuit showed the money site operators can amass and liquidate to legally defend themselves from a losing equation. Even where communities have suffered massive economic depression and occupational layers have disappeared, consumer spending on electronics, media, games, screens, projection hardwares and programming remains constant. The web continues to build on itself. Build with it toward a gaming site that will enjoy robust traffic and more potential click revenue.

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The overdesigned site continues to create traffic opportunities for domainers. Tapping web rage at an incompetently designed (and poorly constructed) website yields fresh ideas for new sites that will attract traffic as the frustration with the company destination site grows. The same tricks the website uses to improve SEO strands the customer at the website, click after click.

For many domain name owners, finding the niche to get traffic is difficult to pinpoint. But the poor showing many websites make, even  glossy superbrand sites, embarrasses their company and offers a savvy webmaster a chance to shine. These are sites for companies like Target, Starbucks, and Rite Aid/CVS. Their unwillingness to proffer data and grudging inability to offer up the very information people seek is blindingly inept.

Why have a search bar with such poor results? Why bind a shopping customer to a buying decision before basic information is revealed? Why limit product availability and pricing data behind a login ? These types of website gimmicks make visitors frustrated and time sensitive surfers furious. Sadly, customers are used to the un-usability of these sites. (And if you call the store, you get a recording referring you to the website!)

You can’t find anything. The Google result leads you to the landing page where the search has to begin all over again. The assumption is that the customer will keep clicking and clicking until the site makes them cry “uncle”.  There is no valid reason a database or a clickthrough path should be this awkward and nonsalutary. The frustrating “option” is to undergo the “Contact Us” maze.

It’s just very poor design that renders customers willing to anywhere else to  get the answers they need. But how conscious must the webmasters of the site be to have organized he site plan this way? If a heading says “Medical Summaries” and I click on the product name, why is the CVS site search result an alphabetical search bar when I already performed the search and clicked on the result? Why not have the result be the …medical summary?

I was trying to compare the cost of a prescription drug online and I ran into an ugly surprise. There are still websites whose functionality is so poor they cannot render a liveable result without extra clicks, extra searches, extra pulldowns, extra runaround. The silver cream should have been a one click product listing reachable in the one click I performed from the search engine.

The three pages of drugstore products with silver in them did not help. Worse, clicking on the default drug listing that matched my search result returned me to an alphebetical index I had to click and click and click again and again to dot to dot find the information listing. Laughably, my search for “silver sulfadiazine price”  got an apologetic “Sorry, no search results found.” How inept a website is that?

I checked other sites, but they were online order houses. The whole point was to determine which local drugstore to transfer my prescription to. Without price information what data could possibly determine my choice? Why did the pharmacy require a blind transfer irrespective of price, when everybody knows there is some kind of offer or bonus for transferring prescriptions?

And fishing through my email for lost passwords to drugstore accounts I really don’t use is another waste of time. How can this be a sound process? How can site visitors forgive this inefficiency? Because they feel they don’t have a choice. Because the toleration for poorly performing corporate sites has become ground in. Web site visitors need search engine result choices.

This is where the domainer comes in. A website can be made furnishing comparative price information for the vendors . This is the information the store had decided must be buried beneath layers of click-heavy obscurity. The domainer gives the clicking public a choice.

Thus the unwary surfer has a place to go, to solve their problem and get their information. The unnecessary repetition of information many domainers see on new sites suddenly has just become very necessary. True, the development task may not be easy. But a domain name based on even one product, with an updated list of chain store pharmacy prices could make search engine referred viewers very happy.

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Typo domain names are a curiosity in the web market. Domains are purchased with the aim in mind to grow their value via use online as a website url. But typo domains depend on a negative action to achieve their upside. Typing in a word they can’t quite remember, committing an error when spelling what they are typing into the address bar, or using a moniker for a longer term can result in some serious typo traffic.

This is especially true when the domain name is formed from a word that is hard to remember or the letters as they follow through the url word aren’t intuitively placed on a keyboard. the resulting error fixes a hit on the actual website domain url the mistyped word appears as. These types of domains get a sliver of the traffic actual destination domains do, but they derive significantly more traffic online than unpromoted site names.

The value of the educational practices of the global world at large is responsible for creating the world of typo domains and their associated resale market. Sometimes people are typing in a domain destination and they are distracted by a phone call or a conversation. Not everyone using a keyboard in today’s computer environment took formal typing courses. This yields a mainstream public of touch typists prone to errors.

The investment strategy for typo domains tends to fall into a cost per click analysis. This can mean the cost to the webmaster for each click that pays a profitable margin, or the cost per click to keep the website up and running. For a free parked page this cost per click is going to be much less than a constructed website. Unless the unwary domainer has fallen into the trap of the for-fee parked page.

Any profit model of development for a typo domain name should appreciate the interest the original correctly spelled domain name owner might feel about it. of course, the opportunity was always present for that domainer to have purchased close typos, a practice many experienced domainers know to do. Having typos of names a webmaster is intensely bringing to a launch is intelligent planning as it removes the risk of others from benefiting from your development effort.

Typo names have the benefit that can be created and purchased from a registrar at inception. So if a prominent new term or domain enters the SEO fray, an aggressive domainer can search the available names list or new name creation possibilities at a registrar and get the new. For this reason, aggressive domainers watch the traffic list and try to derive new typo names for resale to the typo domain market.

Surveying typo domain holders should be the practice of many big ticket name auction bidders. In the event of a resale campaign, the offers will be slim is this base is well covered.  Popular names so well known they are typed in are usually destinations like FaceBook, Twitter, etc. But typo domains can be place name typos like Duba.info for Dubai, a popular city in the Middle East.

Buyers of typo names are wise to review the unique visitors report, traffic volume over (seller) ownership and revenue from the name to date. this will qualify and underline any domain offer and start negotiation discussions that assume revenue will be constant or grow. The investment and short term gains and long money are about the same as the mainstream domain market except for really hot names and equally hot lawsuits pending.

Typo domains have their own subgenres and distinct buyers and sellers for certain types of typo names. Typo names from categories like generics, adult names, and other derivative in the keyword or domain word market. But some domaining experts warn domainers not to get into the typo domain market except for soundalikes of domains they already own.

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