Archive | April, 2010

30 April 2010 ~ 10 Comments

Your SEO Social Network Strategy

owlblueMany domainers have watched the social network online apparatus for marketing and site promotion steal the content thunder away from them. Domain name owners have known for some time that any online url profile today must branch out into social network sites. Attempts to resist this online dynamic have been futile. Social networks have more traction now than ever.

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But any SEO strategy today must incorporate the social network animal into the works. It’s a common site today to see people walking down the street gazing into a GPS. Online users tab their handheld devices in line at the bank, looking for information, solutions, venues. This shorthand is the opposite of the content rich prose search engines like, so it’s not surprising many domainers get confused.

Mobile Internet users, handheld device users, and cellphone users are now used to tapping into their preferred social network to find out more about a website, product, concert, band, or thing. The quick reference to friends and joined network contacts make a social network a triangulated experience versus a sole journey through the information superhighway. Social networks sites are reputable sources of traffic search engines trust.

But many domainers are uncomfortable using FaceBook, MySpace, and other Twittering resources. They may not have the right type of website and the right type of appeal those sites cater to. They may not be thinking in terms of the digital traffic they may lose. But the thinking regarding potential new visitors must be open to change. Any age browser may be electing to find out more about your site. Thus Twitter or Facebook echo of your site must exist for use and not just for SEO purposes.

Of course, social network celebrity does not guarantee income. One of the biggest frustrations of domain name investors is that a website link or url replete with Tweets earns no money. Yet search engine optimization demands the participation of a site owner or business owner with a online portal to utilize the social network side of the online equation. But the philosophy does not serve websites whose missions do not translate to the traffic a social network encourages.

Domainers will want to flex their marketing muscle in efficient ways. Structuring a social network profile which they feel will serve no purpose is frustrating. Certain services simply do not amplify well in the giddy whirl of many social network communications. But the technical advantage of new domains participating in social networks is their tapping into establish domains as sources of reference online.

Dismissing the social network site as a fad does happen. The build of a social network profile and the token promotion of it must take place, however, unless the url owner wants to be perceived as less than competitive in launching a website. Aggressive marketing of a link includes profile data, which is then disseminated into hundreds if not thousands of websites online who feed form the social network source.

A domain owner who does not heighten their chances of being includes in a search result because they omit a Facebook or MySpace identity is foolish. Even if they do not perceive themselves the need for this portal adjunct, their audience will. Facebook is a likely place to put very commonly searched data like store hours or street address. Why should a browser access your page if they can scan in one click to your FaceBook data in one go?

Even these common search feature results can drive traffic. If the FaceBook member wants a quick phone number or reference to a business near them, the domain name owner is losing an opportunity to target customers by not having a presence there. Findable site data can be scanned by users isolated by their zip code, city name, or opt-in participation.

Therefore even the most hesitant domain owner and site promoter should register and construct a token FaceBook presence, or let some Twitters fly about the site’s big news and selected domain related bulletins. It’s amazing to think what might happen when the domain name industry takes hold of a network like this, and astounding how many domain customers exist at those social network sites.

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29 April 2010 ~ 65 Comments

Online Profit Opportunities

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The world of online marketing and domain promotion operates with dollar signs in its crosshairs. Taking profit online is a guilt-free occupation. If responsible webmasters don’t position their sites and groom their online research for clicks and related revenue opportunities, the money can’t flow. But the tools to realize cash revenue can be unwieldy for domain name owners.

Digital goods can be electronically conveyed and charged for, and pathways to these thin margins of income can be loaded onto any site that takes the webmaster’s fancy, in any order they choose. But not every site has got its act together yet. Defining an image, offering a service, honing a brand, or establishing a foothold on a market niche takes work in the Internet world.

But the opportunity to partner with another webmaster, provide online profiles for clients and their websites or domain names, and/or consult with broker, auction or resale estimates for their names is everywhere on the domain forums and auction sites. These are some of the most basic and primary marketing and promotion services any domainer looks for.

1. Location Data Mining

The market for location data is expected to reach nearly $13 billion by 2014. ISP providers and Google can package your personal data and release it by court order or corporate policy. Geomapping and zip code data can provide a saleable database for future resale. Adding records via blog posts and article entries with associated table data relating to cities and zip codes can have value.

Online users have a research use for those types of data which makes any database containing it saleable. Building a database with sushi restaurants indexed by zip code, constructing an art and craft supply website with link urls to the major craft fairs and supply stores online, and focusing on building a nice database for a selected user niche for certain website’s services all have a value. Data mine for a target niche, and vend the data online.

2. Affiliate Revenues

With strategic and aggressive content composition effort built around a related domain name , a profitable website starts to take shape. When page ranking projects a competitive start value to ad placement, affiliate ads cane start racking up fees for clicks. But building a qualifying website that can deliver clicks and traffic to justify the hosting costs remains a task.

3. Sponsor Promotions

Individual and direct marketing sponsorships take work to negotiate and coordinate, but they can be well worth the trouble. Direct sponsorship ads have the benefit of being custom crafted with original graphics. But the hidden value of original executed sponsorship ads is the novelty value they will have, versus the ‘already seen that” presence so many affiliate ads languish in.

4. Domain Marketing for Resale

Many domain names are purchased for the sole goal of resale for profit. The portfolio of a domainer is rife with opportunities for strategic resale. The pricing and email campaign to market the domain, or the purposeful listing of the domain name at auction is the bottom line. But identifying likely domain name buyers from IP addresses and reference urls can also be likely.

5. Online Domain Name Promotion Services

Promoting a domain name, spreading links online, submitting urls and writing content are all ways to realize dollar value for efforts online. Take a visit to get Listed.org and scope a local business or your own firm. Missing a few entries or a zero result? Null presence on search engines is a bad sign. Just suggesting key information and basic facts can make visitors to a given website much happier.

Software for link and article submission and link building is only one way to make money online. Listing domain site abstracts and communicating a site’s main idea takes work. Making the site effective and optimizing traffic, SEO and hosting resources is a saleable job. Evaluate what skills you are good at and build a reportoire of online clients and sales. Tweaking blogs and delivering graphics are in-demand services webmaster need.

6. Brand/Service Creation and Promotion

Learning how to build Facebook, MySpace, Twitter and YouTube presences is an art. These setups can take time and effort not every webmaster has.   There is always one slice of the brand promotion pie a webmaster is loathe to execute on his own.  Once done effectively, the process or cluster of promotion tools can be enabled for others. Anything that saves time is of value to domainers, including auction droplist analysis and data collection.

Once a domainer can demonstrate to a webmaster they can imitate a result or deliver a product, they are in business. Writing a search code script, inventing a new animation, offering an online widget, anything the webmaster can do to provide a solution can work. Building a database of local business that will print a page of material for a flash drive or businesses with free babysitting  could be a Twitter superstar of tomorrow. If you build it, they will come.

Webmasters and domain owners can leverage an online or realtime user base, traffic volume, or demographic of site users to get clients or exercise site publicizing activities. Whatever “problem” one webmaster has, there are likely thousands standing behind them in line to solve it.

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28 April 2010 ~ 12 Comments

Google Provides SEO Inspiration

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Google is often regarded as the mountain domainers aspire to ascend. But a secret few domainers realize anymore is what a valuable research tool Google still is, especially for domainers. Finding new avenues to promote a domain can start by reviewing where the domain link already exists, and what other information is attached to that link.

Got a domain? Try Googling it.  This is pure web research that cuts to the heart of any domain. The resulting cache of sites and listings for the domain name should provide ample ideas for linking, bookmarking sites, and publicizing other names in  the webmaster’s domain portfolio. Yes, it’s as old-school as it gets, but try it. Domain research can still yield new ideas and concepts. Google your domain. See where that query leads.

I Googled Domainowl.com and got a result at something called RankArea.com. The entire database record for my domain name was blank, but there was a sweet index of compiled DomainOwl Tweets and posts.  Maybe they need a prodding via email to complete this listing? This makes a nice summary page in a broad prose format should I ever need one. RankArea could be a valuable link and a reference url. I bookmarked it.

I Googled DomainOwl and got a neat result that landed me somewhere called ServerSiders.com. They had a lot of information about the technical side of DomainOwl, and I made a note to keep this site bookmarked as a domainer toolbox reference url. I want to check out how my other domains are reported there. Here is the capsule summary they had online:

The site is using the Apache web server. The programming language used on the site is PHP and the main language used for the site’s textual content is English. The site was launched on Friday, April 9, 2010. Domainowl is using the javascript libraries jQuery, pngfix, WordPress Content and Wp-includes. The server that hosts domainowl.com is located in Wayne, United States. The server is located on the 1&1 Internet AG network. Domainowl.com is using Google Adsense for monetization. Domainowlcom is published using the WordPress blog software, which is written in the PHP programming language and uses a MySQL database to store its data.

By using Google to suss out likely sites using my domain, I also discovered more about the OWL ontology and vectors of owl based clipart. This is an improtant source of graphics for the domain webmaster hat I wear. When can you have enough owl based clipart? Answer: Never. Into the bookmark cache that link goes.

I also found out that OWL was a technical term of code used to format handled objects. I am not sure exactly what it means but having large amounts of resident text online in HTML that connect the word “domain” to “owl” can’t hurt. This entry goes into my tickler file for rainy day research. Thus the bookmark cache is growing for marketing related sites and ideas to market the DomainOwl stable of domain originated products and services.

Next top result was something called Listorious. I found it fascinating that there was a indexed entry of all current “echoes’ of the DomainOwl posts. Clearly you could scan Listorious and see where your posts are hitting online at one site, without even logging into your blog. There was differently structured entry for DomainOwl at Listorious:

Listorious says Domainowl hasn’t created any lists. But only do I intend to change that statement, but in doing so learn how I can populate the Listorious site reference for all my online domain sites. This was an action item that didn’t even exist fifteen minutes previously, but it will close a marketing loop in future, in a place where Domainowl already has traction online.

Fifteen minutes of searching sites and reviewing results, and a set of cached bookmarks to edit results and submit information to for all my domains as the material comes ready. Serversiders.com, RankArea.com, and Listorious.com were some of the top Google results with my domain searched. Enhancing those linked bits of site data can only help my domains stay SEO friendly in the long run.

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27 April 2010 ~ 17 Comments

Always Be Optimizing

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Blogging is a competitive sport. The incidence of keywords, the heightened density of certain terms and concepts to breach the walls of SEO fortitude, and the ongoing challenge to keep material fresh and readable despite these drivers are the road rules of the domain blog today. Affiliate ads are like team sponsors. The finish line is the Adsense result, the traffic metrics, and PPC values earned.

But even the most talented blogger can test their optimizing talent by asking a few pointed questions about their daily output content. Blogging can be very easy with simple repetition of key concepts and repetitive completion of SEO practices added in. But even the best blogging intentions fail. As days and months pass, promotion reminders fade and key optimizing options are wasted.

The main rule of blogging? Always Be Optimizing.

1. Optimize Your Domain Marketing

One sneaky approach to marketing a blog online is to promote  anterior services and use the blog site to garner approval or evaluation of service quality.  A domain site can’t rise in value if it isn’t seen. If you are signed up at Guru.com, oDesk.com, or ELance.com, there is a place to link up your proven material and related portfolio of work.

This drives traffic and incites useful feedback.  Reaction can help assist the blogger in choosing which domains to spend more effort promoting.  Even if you never get any contracted work at these sites, marketing your services will earn you dozens of traffic pageviews you would otherwise never experience. That data is useful when analyzing upstream and downstream clickthrough behavior.

2. Optimize Your Email

Domain names allow for creativity. To paraphrase the famous words of Walt Disney: if you can reg it, you can do it.  Inventing domain names is the ultimate in out-of-the-box business product creation.No limit exists except your own taste and your own ability to sketch a likely rationale for the name as a website, portal, directory or marketing hub.

If you’ve done some clever thinking about your domain name and made a crafty yet appealing email address name, get going sending out batches of invitations to check out your site.  Many might bite, just to see what’s behind  your domain and that intriguing email address. One clever email logline and  someone might zap a click onto your emailed newsletter or marketing campaign message just scan the site and not miss something valuable.

3. Optimize Your Exterior Strategy

One of the greatest options available to aggressively marketing domainers is the supplemental domain marketing services offered on boards and custom domain promotion sites. Outside the blog website link promotion is critical to SEO discoverability. Exterior link making and article seeding with reference links back to the target site are necessary, yet so many domainers ignore this method of site promotion.

4. Optimize Your Blog Time

Not every day is going to be a day when the webmaster of a blog can write at optimum skill. Some days the blog well is simply dry. These are good days to have an article template, tickler file, and prose or text content template at the ready. This “Mixmaster” approach has been done well and done poorly, and many domainers know when they stumble upon a site full of blind-text blandness with no information forthcoming at all.

Fix one day to post an RSS feed blog entry with a few critical comments and suggestions. Next day is a content writing day, and the day after that can be a site review day.  Roll over the schedule and take the pressure off.  Roll the content production forward one day and let the “break” inspire better text writing. Review text entries for pertinent links to include.

5. Check Your Work

Go to sites like Google, Associated Content, Facebook, MySpace, Squidoo, Helium, Triond, About.com, and others. Use the search bar and execute a query for your website name and/or url.  A Google result should have at least 4 pages of results with exactly your url or link to show.

The SEO results not there? Get cracking and ADD SOMETHING.

Sign up for AC and add articles. Submit material to About.com and other content and text publishing sites using site links as sources. Start a Squidoo lens and create a entry at Helium so centered on a  topic from your site it will never be bettered. This is when having material of all types inside your blog entries is of value. And the Optimizing motif will be reinforced with every search query.

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26 April 2010 ~ 21 Comments

The Domainer’s Daily Agenda

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Think you’ve got what it takes to be a domain name professional? A domainer starts the day early, or “urly” as the case may be. Yet the true domainer’s day is packed with conflicting needs and time traps. Evaluating media, reading blogs, writing content and designing sites is absorbing. The time seems infinite, yet by the end of the day, it’s all gone. It happens in the blink of an eye, every day.

The domainer day must be navigated with key efficiency for multiple tasks. Managing business plans for websites, building site plans, choosing domain name, and checking auction sites takes time. Domain site bookmarks and favorites are natural time savers. Anything that shortens a task completion cycle, like a domain auction service, data reporting tool, domain forum, or tips update form a domain industry source is valuable.

Domainers must always be referencing their chosen domain news platform, or reviewing their hosting functionality and related discounts and offers. Domains come up for sale every day. Keeping competitive while managing existing domains is tricky. Budgets and timelines are the religion of true domainers. Rapid execution of these domaining tasks  is key across many different domain name sale, promotion, marketing, and development objectives. The reward is the profit.

Here is a sample agenda schedule in the day of a domainer:

6:00 a.m. Conference call between domain name investment partners.

6:30 a.m. Check email and review pertinent notifications and messages.

7:00 a.m. Login blog #1 and administrate comments & build new blog entry.

7:45 a.m. Check domain forum #1. Read messages and respond.

8:00 a.m. Review daily Pool auction and aftermarket drop listings.

8: 45 Log best picks from drop and deletions lists. Make min and max offers.

9:00 a.m. Peruse Droplist keyword lists and budget 2nd and 3rd offer ceilings.

9:30 a.m. Take call from domainer contact with bulk portfolio sale.

10 a.m. Register for a new topical forum for new domain name. Post 10 threads and then establish link to url of domain name in signature.

10:30 a.m. Check domain auctions and drop list bids between forum posts.

11:00 a.m. Make 3 blog entries with url link and domain name trackbacks.

12 noon. Munch lunch while listening to domain radio shows. Watch domain SEO information videos from live streaming or attempt some halfhearted cardio exercises and stretching hardworking neck and back muscles.

1 p.m. Open domain portfolio report and check date files for tickler spreadsheet with passwords and user names and visit 5 domain keyword related forums and make three posts in each one. Mark date of visit and adjust spreadsheet to next “tickler” sites for the next online development domain link promotion session. Print out report for domain portfolio notebook update.

2 p.m. Brainstorm new domains to buy, forming potential domain names from keywords and terms from clipped media reports. Use the Network Solutions WHOIS,  Godaddy, and other resources to verify if domains already exist and how much they might cost. Scan for current Godaddy coupon codes and determine if a bulk buy is in order.

3 p.m. Collect text files of custom content ordered form members of online domain forums. Evaluate keywords in Textalyser, and verify originality using Copyscape.

4 p.m. Make custom logo for new domain minisite using Cooltext. Experiment with textures, colors, fonts and sizing.

5 p.m. Submit Google and Adsense data for a new domain. Compose the minisite file with text content files collected and test the new site appearance in your resident browser or HTML viewer.

6 p.m. Proof marketing email for key domain site and send to broadcast list from registrations at the site. Submit new articles and graphics to the open source application and jot in a notebook the most viewed recent articles.

7 p.m. Review domain expiration report in domain portfolio software. Submit two domain names “for sale” threads for BIN auctions in two domain forum auction categories.

8 p.m. Sign up for streaming video webinar from trusted consultant in the domain world. Download videos from archive to review offline. Log into domain forums and change signature link to newest domain venture.

9 p.m. Review email bids and counter offer for bid domains. make payments to content authors, domain owners, and graphic artists for custom logos and themes for new partnership site. Browse SEO blog for reminder tips.

9:30 Stream favorite TV show on one LCD screen while adding keywords and doing text searches on the other. Use commercials for ad hoc keyword and meta tag addition in window with open source application site login in the article editor administration interface.

10 p.m. Review Alexa ranking for each domain in the portfolio spreadsheets. . Perform domain name and website analysis & compose review charts. Determine priority tasks for the next day.

[Rinse, lather & repeat.]

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25 April 2010 ~ 9 Comments

SEO Site Review/Listing Template

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Some while back I blogged about how filling up a site can be simple with original content in the form of site reviews. But site reviews can be research for opinion pieces and commentaries as well. For many webmasters and site authors, however, the trick is knowing where to start. The below review template should work for just about any article. A very good tip for beginning content writers is to capture the essential web journalism inherent in a website, product, or movie review. The template below is only a beginning.

Sites featuring just reviews are now big websites and reviews of the quality of these reviews  are websites too. One of easiest ways to generate content is to react to content already up somewhere else. Reacting to other published material is web journalism. This content generation can be from newspaper websites, media portals, or even tech publications and customer trials. Links to original sources build trackbacks.

Here is a sample review and one bit of text that can be used as an interchangeable submitting beta model for your site reviews. The unique aspects of a review, the critical commentary, the perspective and experience the writer brings to the writing is what makes the reading of it interesting. This example is only meant as an original authoring tools for webmasters to use to craft their own text.

Be advised many review website portals will have their own interface designs and input formats. Sometimes the web sites the comments blog will accept an inset of pure text, and in other types of review sites a format for manual submission of  salient points is provided. But by reworking and repurposing much of your material, the reviews will spin into new content and furnish a website with anterior text lines to support an enhanced SEO footprint.

AssociatedContent.com likes a text block with snippets, a photo, and some links, while FastReviews.com likes text and ratings, as well as cost and vendor information for products. Even sites ratings reviews are hot online right now. The reworking of the below text featuring reference urls, source links, and destination urls can also be used for link directory submission abstracts.

These sites and their routines for submission can be very good training wheels for new bloggers or webmasters. Meta tags and introduction of relevant keywords is absolutely suggested and encouraged. A small generic photo can help promote your site, especially if the site credit allows the webmaster to put the idea name or the site name in the photo credit area.

Web link areas of websites should have mini-reviews already present for browsers to scan.  The ready made abstracts made form these types of basic reviews can be furnished to article directory and link directory submissions  services for enhance SEO optimization online. These text blocks can even be used for audio narration accompanying a video of the site or a slideshow of screenshots.

Copy the text and insert the appropriate keywords, content urls, and links as necessary. Quotes and a link from the original site or product text can also validate a review. (I have used DomainOwl as an example for obvious reasons). Edit as needed. Bracketed are areas where a choice or substitution is required. Underlined are substitution points for keywords or proper names.

Remember to spellcheck afterwards!

Review Template

Recently I bought/visited/clicked at (destinationsite.com). My experience was [ expected, awful, disappointing,  surprising, as expected] or [lackluster].

[Products/sites] such as (Domainowl.com) are highly relevant just now because of the [rise/increase/acceleration/noticeable trend in] the [technology/information/industry/marketplace] for [keyword/ subject/product type/site synonym, topical noun.]

I liked the way that (DomainOwl) used the various online references and useful links to show readers all about (blank).

I would have liked to know more about the [technical details, origin, research, history] or [background] of [main topic]. I found the [site/product/concept] of [main topic] using [search engine/link/type-in discovery].

But at [DomainOwl] there is [more than enough, not enough, just barely enough], or [the right amount of information] to get a clear view of the [product/site]idea]. This experience [promotes/detracts against] an interest for keyword/topic.  I would { suggest/advise against this site/product} as a [link or bookmark site/good buy] for people who [ fill in the blank.]

For more information check out the story at [source] or [additional information] at [news article ]or [link].

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24 April 2010 ~ 12 Comments

AC & Your Domain Link-In Strategies

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I was surprised to read the Writer’s Digest list of the Best 101 websites for writers and not see my very favorite and most profitable writing site there.This is Associated Content. There is no better training tool for online content writing on the Internet, and AC pays real cash money for writing and performance payments. Paid training for learning how to write efficiently and in an optimized, SEO friendly way for websites.

AssociatedContent.com is an income producer, a revenue channel for websites, a link directory in sum and an article directory someone else pays to host and promote. Yet, in the Writer’s Digest compendium of top sites for writers, this site is not mentioned. This is a gross oversight. A website oversite, if you will. AC is the best tool online for a writing career, without education qualification or gender or race entitlement.

Google and other search engines make the rankings from some formula based on links coming into your site. The links from articles at Associated Content do the same job. But AC studs its pages with SEO spiking features that cry out to the SEO powers that be. How can any webmaster not want their links to be featured in articles there? It’s like a domainer’s dream.

Associated Content articles and text is actively shoved in front of as many traffic building tools and campaigns as humanly possible. Write it once, submit with tags, and the site revolves and churns the content ad infinitum. Associated Content wants to own the search engine result market. AC constantly game changes its site plan and site architecture to keep text and media content depth fresh.

AC can actually pay people in a business plan strategy to buy domains, build ideas, host websites, and promote their domain url sites cost free. How is this resource not listed in an article of 100/101 best websites in Writer’s Digest? The most important feature on any site is its content. And AC teaches with tutorials and trial and error submission how to succeed in writing for the online writer’s market.

AC pays for text. They pay for video. They pay for images.  They pay  for audio. AC buys How-To articles and personal stuff. But AC articles pay one time payments and partial payments over time. That’s money that can pay your hosting fees and advertising costs, as well as other costs. That’s cash that can cover your hosting and domain and privacy and traffic burst fees.

Question:  When was the last time you evaluated what links are coming into your site? Their PR and search ranking and SEO profile shades your every search result. Marketing a website at AC practically pays for itself, while establishing an online basis for content work. Very few resources online offer this kind of qualitative and quantitative benefit.

How much of your time spent on promoting and marketing the website involves creating new incoming links? Imagine saving the work and passing it off to someone else, while earning money. And why garden for new content browsers when you can submit your content directly to a site with millions of daily readers? AC is made of links. Smart webmasters use AC, and ignore it at their competitive business peril.

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23 April 2010 ~ 2 Comments

Offering Interactive Participation

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Many Internet websites are flat and static destinations that brief the viewer on the same ads and text blocks they could see at a hundred other websites easily.  The key attractor to a site has always been giving the visitor something to do.  Use the domain name as a hint. But what if a domain owner elected to offer some options for the online browser to interact with the site?

1. Change a Color of Theme/Skin

Multiple themes or skins should be provided for users who enjoy the site but prefer dark black,  white, red or gray sites. If you want readers to stay and absorb your content, give them an option to change the feel of the place. Interactive participation means options for users and visitors to choose from to customize their experience. Search for themes using keywords for your application.

2. Join a Chat or Talkbox

These features can give visitors a quick way to get involved. Interactive chat allows visitors to the site to treat with the other visitors. This window forms new textual interchanges of information and points of view. Scheduled chat can make up for slow traffic volumes and allow overlap visitors to socialize. Logging in and registration may be viable options. Use this as an opportunity to include SEO tags and keywords integrated into the chat text.

3. React to Changes or Updates

When editors make changes to a site, they will want to alert visitors and poll them for their opinions. Make sure a button or arrow notified visitors of something new. Find ways to promote the domain name as a press release or news item elsewhere or as a newsletter bulletin. Changes in a site mark a progression from a launch version to an updated version. This shows a concentrated strategy on the webmaster’s part.

4. Release a Puzzle

A new feature such as a puzzle or a themed game can make visitors note to drop by the site once more. Newsletter announcements of such features make a site garner return traffic. Publishing features like dot to dot coloring activities for kids or scalable poster art in high resolutions for users to publish make a great site calling card. Tag the downloadable file with keywords.

5. Issue a Quiz

A humorous quiz is a good way to get your content published on other sites with a link back to the target originating site. Posters with any degree of fidelity will likely credit back to the source, which serves the SEO purpose of link spreading internet wide. Notify likely sites or webmasters of this feature. Incorporate keywords into questions and answers.

6. Outline a Survey

Survey results can become a very topical subject article and provide content to article directories while authoritatively linking back to the source. Survey results are scientific research that can release as a press release or raw data source for other bloggers, web aggregators, or scientific journals. there can even be a categories of surveys with data for bloggers to reference online.

7.   Trial Offers/Access

Provide trial membership of a site or an opportunity of belonging to a paid membership for a game, service, or continuing access to media. A trial membership can allow a web visitor a taste of the benefits of a paid service without monetary commitment. Even the formation of a listings aggregation of sites makes a quantifiable site. Sites that are a directory of links providing access or media for download can be a huge traffic aggregator. Save your browser search typing and research time and they will bookmark your site.

8. Coupons or Freebies

Access codes, discounts,online coupons or printable bricks and mortar coupons or offers are one of the most avidly searched items on the internet today. Make your site one of the ones visited by users wanting to get percentages off or bulk discounts at retailers online or in restaurants and stores.

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22 April 2010 ~ 77 Comments

Honing Website Searchability

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Domain name buyers will want to extract every last SEO option from their web design toolbox. Certain advanced features and processes can be used to optimize a website and enhance its SEO value. Employing hands-on administrative tools can build the domain value at the edge of the website construction envelope.

1. Detail Your Database

The entry of every blog post and article story in a content editor is a database record. if you need to use a table and re-import the data, so be it. Copying and pasting large amount so keywords and terms can be easier this way. Inside the hosting account the file for the database can be downloaded. A database utility like MS Access or Excel conversion an showcase the raw website data.

Use Textalyser.net to verify search term density. Dates are not good search terms. Seeing the keywords, tags, and density laid out in a different format can change the webmaster’s perspective and improve the strategy of the site. The need for differentiation in search terms and tags is shown when the attributes are reviewed in table form. terms should relate back to the domain name.

Use actively searched synonyms of your best strategic search words and make sure  your search bar returns the highest result of these density terms in your articles or blog entry posts. Identify barren ranges of words that will furnish additional meaning for your readers and bots alike. Review attributes of the data table before uploading and reserve an extra “clean” copy of the database file before editing.

2. Hiding Content

For various reasons webmaster can hide content from specific searchability sources like Google. Evaluate these reasons for your site and coordinate areas of “hidden” code for greater SEO discoverability. Ads on the site can affect the way the search bots see your site and the indices they use to rank it. HTML comments can mask the ad density of your site. Evaluate if the domain name is served by the appearance of every ad present.

3. Building Categories

The inclusion of a category titled “uncategorized” in the mark of an amateur webmaster. A word that includes the search terms most densely used in those entries should be the new category term. The website’s domain name (and synonyms) should be present often. From time to time the direction the blog or site is taking may necessitate a formal reorganization or expansion of categories. Edit keyword tags to suit.

4. Site Reviews

A well written site review is a good idea for a blog entry or content article. Execute site reviews and conduct internet analysis in one go. Look for the sites for domain names close to yours. Study the way other sites are utilizing modern templates and popular applications. Compare web link, category management and ad placement. Researching other sites and their page ranking should be a regular domainer activity.

5. Submit the Site Plan

I was horsing around in my Godaddy account and I noticed for a few of my developed domains I had filed no “flight plan”. These site plans used to be a very good tool for mapping the relationships between pages and the intended  clickthrough pathway of any new user or return visitor to a website. Each domain name in your portfolio should have a site plan file in work. A site plan is a critical way to direct bots and reveal intended site architecture.

6. Evaluate Search Behaviors

How well known is your domain name? Websites online have available data and tools to return reports and data sets showing how bots and search engine indexing regards your site. Use Yahoo Search, Fastfind, and Zoom for paid search services. Make sure Google, Google API, Rollyo, Atomz and Alexa know who you and your website are.

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21 April 2010 ~ 22 Comments

Blog Tricks for SEO Pros

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Webmasters have long been mavericks at their job. They rewrite the website architecture manual every day and influence design choices of new users and visitors with every search result.  But some rules remain the same for every web site architect. Blog sites can use categories, text headlines and tags, storage of archived posts and titles can be critical to SEO site success.

1. Trim Your Sails

Combine necessary elements of the post into a spare text block skeleton. Indent when necessary and italicize quotes. Spellcheck and eye the effect of overly dense text blocks for readability. Use a smaller more resolute image if possible. Use type that reads well in smaller font sizes. Headlines and titles to article sections serve as pointers for search bots and news aggregators.

Keeping a blog entry concise is critical to not losing viewer attention. Nobody likes endless edifications of blank text. Use icons of the first letter of each post if no icon is available to make the visual impact display more punch. Make sure your sentences and paragraphs explain each concept and progress from point to point. Use the conclusionary sentences to make a reductio title.

2. Be Succinct

Alliterations, snappy phrases, and key terms make excellent lookup posts because often students and researchers are trying to garner basic knowledge in the context of prose usage. Bold text for glossary terms and example usages gathered together in one section make an excellent expansion of existing blog site content. Each can be linked to blog entry conforming to that term’s use.

Avoid repetition of grammatical stumbling blocks like “you” and “I” and other writing crutches when producing a formal blog entry for RSS feed potential. Work consistently in one voice, speaking as  ‘I”, “we,” or the third person throughout the site. Voice changes can be jarring for continuous readers and require editing for those webmasters using your material for a feed or entry source.

Site browsers will be looking for things to put on their site with a link back or for reference text they can absorb easily. Reduce stock phrases, trendy argot, circuitous descriptions, and unnecessary argumentative doglegs into unknown territory. Webmasters for blog sites have to be their own editors. Crop bloat text into a new entry for later on. Post tags that describe the overall post as well as terms most often included in the text blocks.

3. Make the Abstract a Mini-Me

Pick and choose from the wittiest and snappiest of your blog entry text to make the basic summary paragraph a reader-grabbing abstract. Since many news feeding sites use the abstract as the base of the page or section, readers will browse the text blocks for their chosen glimpse of the cited sites. Clip the best stuff or rewrite the basic points of the blog post into a mirror explanation or post description. Construct a lead that indicates the quality of the text inside the blog post.

4. Break Out The Categories into Keyword Channels.

Make sure your posts are stored in separate categories and topically appropriate data information blocks. Make sure enough tags and terms are noted for each blog entry to realize the result for those terms in the Search bar on your blog site. Map a site plan for site users of different levels of experience, such as (for this site)  beginner domainers or elite webmasters or premium domain name brokers.

Test these results yourself.  Scan each post using the Textalyser.net tool and make sure for key word tags and density “stars” repeated most often for those posts the Search result on your site renders these particular posts first. Mapping posts around each category and specific keyword density makes categories into a keyword utility of multiple channels of concentrated SEO search values.

5. Test Search Your Blog

Think you’ve done a great job indexing posts and citing keyword tags? Google some relevant terms with the keywords of your url and see what happens at Google and various other search engines online. Review posts to make sure no entries have no tags at all. Test finding your content yourself before assuming the web browsing public can sort it by SEO results.

Make sure blog site images can be searched by image type, image description, and post keywords. Readers may remember the drawing or image in the post but not the title of the blog later, e.g. “owl with toolbox”. Google search for the images on your site to check discoverability. Edit past images tags for icons or pictures used in the blog’s media gallery.

6. SuperPositioning

Put the best blog forward, including pin the tail on the frontpage. If you’ve got a hit blog entry post with a record number of commenters, pin it to the top. Scale a graphic or image inline with the template or theme format and use complimentary colors pleasing to the eye. Avoid grainy images or less than optimum text fonts in the landing page window.

Recent posts, most popular posts, technical terms posts and news and “features” are examples of ways multiple categories can be selected for each blog post. Don’t be afraid to repost top finishing or high traffic attracting blog entries after a period of time for new users to catch wind of.

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