Domain name buyers will want to extract every last SEO option from their web design toolbox. Certain advanced features and processes can be used to optimize a website and enhance its SEO value. Employing hands-on administrative tools can build the domain value at the edge of the website construction envelope.
1. Detail Your Database
The entry of every blog post and article story in a content editor is a database record. if you need to use a table and re-import the data, so be it. Copying and pasting large amount so keywords and terms can be easier this way. Inside the hosting account the file for the database can be downloaded. A database utility like MS Access or Excel conversion an showcase the raw website data.
Use Textalyser.net to verify search term density. Dates are not good search terms. Seeing the keywords, tags, and density laid out in a different format can change the webmaster’s perspective and improve the strategy of the site. The need for differentiation in search terms and tags is shown when the attributes are reviewed in table form. terms should relate back to the domain name.
Use actively searched synonyms of your best strategic search words and make sure your search bar returns the highest result of these density terms in your articles or blog entry posts. Identify barren ranges of words that will furnish additional meaning for your readers and bots alike. Review attributes of the data table before uploading and reserve an extra “clean” copy of the database file before editing.
2. Hiding Content
For various reasons webmaster can hide content from specific searchability sources like Google. Evaluate these reasons for your site and coordinate areas of “hidden” code for greater SEO discoverability. Ads on the site can affect the way the search bots see your site and the indices they use to rank it. HTML comments can mask the ad density of your site. Evaluate if the domain name is served by the appearance of every ad present.
3. Building Categories
The inclusion of a category titled “uncategorized” in the mark of an amateur webmaster. A word that includes the search terms most densely used in those entries should be the new category term. The website’s domain name (and synonyms) should be present often. From time to time the direction the blog or site is taking may necessitate a formal reorganization or expansion of categories. Edit keyword tags to suit.
4. Site Reviews
A well written site review is a good idea for a blog entry or content article. Execute site reviews and conduct internet analysis in one go. Look for the sites for domain names close to yours. Study the way other sites are utilizing modern templates and popular applications. Compare web link, category management and ad placement. Researching other sites and their page ranking should be a regular domainer activity.
5. Submit the Site Plan
I was horsing around in my Godaddy account and I noticed for a few of my developed domains I had filed no “flight plan”. These site plans used to be a very good tool for mapping the relationships between pages and the intended clickthrough pathway of any new user or return visitor to a website. Each domain name in your portfolio should have a site plan file in work. A site plan is a critical way to direct bots and reveal intended site architecture.
6. Evaluate Search Behaviors
How well known is your domain name? Websites online have available data and tools to return reports and data sets showing how bots and search engine indexing regards your site. Use Yahoo Search, Fastfind, and Zoom for paid search services. Make sure Google, Google API, Rollyo, Atomz and Alexa know who you and your website are.
Originally posted 2010-04-22 17:41:02. Republished by Blog Post Promoter